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ForresterNow

FORRESTERNOW

As the coronavirus dominates the global headlines, businesses should take both defensive and strategic actions—focusing on customers, employees, and brand. Read more »

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  • Webinar US Tech Market Outlook For 2021 After The Election

    How Politics, The Pandemic, And The Economy Will Shape Industry Tech Budgets
    November 11, 2020 | Andrew Bartels

    The outcome of the US presidential and congressional elections on top of the pandemic recession will have a big impact on US tech budgets. Drawing on the latest data, this webinar provides...

  • Webinar B2C Marketing Predictions 2021

    The Five Predictions B2C Marketers Must Have On Their Radar For 2021
    November 2, 2020 | Stephanie Liu, David Novitzky

    2020 was a challenging year for B2C marketers, who faced a pandemic and data limitations. As marketers turn their attention to 2021, Forrester has 5 predictions on why marketers will shift to...