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As the coronavirus dominates the global headlines, businesses should take both defensive and strategic actions—focusing on customers, employees, and brand. Read more »
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Report Predictions 2020: Europe
Europe Will Deliver Regulatory Leadership Amid Uncertainty
In 2020, European firms will grapple with increased volatility on both the economic and geopolitical fronts, and Germany's industrial firms, Digital China, and regulators will capitalize on the...
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Report Predictions 2020: Privacy And Data Ethics
Marketers Fight To Retain Access To Consumer Data As Regional Regulations Make A Global Impact In Courtrooms And Boardrooms
2020 is poised to be the "year of the privacy regulator." As a result, privacy and data ethics will rightfully take their place on the boardroom agenda. This report lays out Forrester's five...
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