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As the coronavirus dominates the global headlines, businesses should take both defensive and strategic actions—focusing on customers, employees, and brand. Read more »

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  • Report Canadian Social Technographics® Revealed

    How Marketers Can Leverage Canadians' Love Of Social Technologies
    December 2, 2009 | Nate Elliott

    Canadian online users have aggressively adopted social technologies: 79% use social media at least once each month, and Canadians are the most active social networkers in any market we survey. So...

  • Report The Social Technographics® Profile of Voters

    December 7, 2007 | Josh Bernoff

    How should candidates use social technologies? We analyzed the Social Technographics® profile of voters and found that Democrats participate in social technologies more, especially backers of...

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