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As the coronavirus dominates the global headlines, businesses should take both defensive and strategic actions—focusing on customers, employees, and brand. Read more »
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Report The Forrester Tech Tide™: Digital Patient Engagement, Q1 2020
Twenty Technologies That Underpin Digital Patient Engagement
March 11, 2020 | Arielle Trzcinski, Annalise ClaytonDigital patient engagement is imperative to firms' ability to win, serve, and retain their customers. In efforts to improve this, healthcare organizations are evaluating, implementing, and...
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Report Forrester Infographic: Optimize Your Digital Front Door Strategy To Enhance The Care Journey
February 26, 2020 | Arielle Trzcinski, Annalise ClaytonHealthcare organizations (HCOs) invest heavily in the digital front door but fail to engage customers digitally. There's a disconnect between what customers want and need and what HCOs deliver,...
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Report Now Tech: Healthcare CRM, Q1 2020
Forrester's Overview Of 17 Healthcare CRM Providers
You can use healthcare CRM to attract, acquire, and retain customers; aggregate complex and disparate data sets; and provide insight to drive behavior change. But to realize these benefits, you'll...
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