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  Webinar Industry Lens: Tech Titans In Retail

  October 9, 2020 | Fiona Swerdlow, Sucharita Kodali

  Join Forrester VP and principal analyst Sucharita Kodali for the third in our three-part "Industry Lens: Tech Titans" webinar series. Episode 3 focuses on how the tech titans such as Apple, Google,...

• Report Commerce Companies: Stop Living At The Mercy Of The Tech Titans

  Tech Titans In Commerce

  January 29, 2020 | Sucharita Kodali

  Four large technology titans — Apple, Amazon, Alphabet (Google), and Facebook — have different but powerful impacts on the commerce landscape. This report analyzes their common strengths and...

• Report The CIO's Guide To 5G In The Retail Sector

  5G Has Huge Disruptive Potential For Retailers, But Key Obstacles Remain

  November 13, 2019 | Dan Bieler

  The retail sector is going through a dramatic transformation. Rather than just selling products, leading retailers are expected to deliver services and experiences. Interactive and ongoing customer...

• Report Forrester Infographic: The State Of Voice Assistants, 2019

  An Overview Of Consumer And Enterprise Adoption Of Conversational Interfaces

  August 28, 2019 | Julie Ask

  Conversations will evolve into a core element of digital experiences. Voice assistants have been around for years, but they primarily fetch answers to simple questions or control devices. As a...