Search Results

• Report Digital Businesses: Hold Vendors To A Higher Standard And Demand The Support You Deserve

  Some Retailers And Brands Suffer From Vendors' Outdated Practices — And Don't Even Realize It

  April 12, 2021 | Emily Pfeiffer

  Digital business leaders must readjust their expectations and push commerce tech vendors to modernize and move forward as quickly as end consumers demand. But some businesses are so used to how...

• Report Gauge Your Digital Store Maturity

  Assessment: The Digital Store Playbook

  January 29, 2021 | Emily Pfeiffer, Madeline Cyr

  Digital business leaders who are driving digital store transformation initiatives need a clear plan for how technology will transform the store. Plus, they need the skills to influence others in...

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  Webinar Retailers: Optimize Your Post-Purchase Experience To Delight And Win Customers

  November 19, 2020 | Emily Pfeiffer, Brandon Shaik

  Retailers and brands often miss the opportunity to create excellent experiences for their customers even after capturing an order. Unlike with regular marketing emails, customers are much more...

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  Webinar Retail This Week, Part 11

  August 28, 2020 | Fiona Swerdlow, Emily Pfeiffer

  Join Forrester VP and research director Fiona Swerdlow for the next episode of the "Retail This Week" webinar series, in which she recaps key developments and new insights in retail news and...

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  Webinar Launch Your Drop-Ship Program To Accelerate Profitable Sales

  July 8, 2020 | Emily Pfeiffer

  Drop shipping provides unique benefits to both retailers and suppliers. Learn how to tune your tech to enable new sales or supply channels and avoid common pitfalls of drop-ship programs. Key...

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  Webinar Retailers: Where And How To Adjust Tech Budgets In The Pandemic Recession

  June 10, 2020 | Emily Pfeiffer, Andrew Bartels

  Retailers should tune their spending on tech to help them weather the pandemic recession. In this webinar, we help retailers understand how scenarios will play out and how to adjust as a...

• Report The Definitive Drop-Ship Guide For Brands And Retailers

  Find Your Technology Partners To Enable Successful Drop-Ship Selling

  June 1, 2020 | Emily Pfeiffer, Sucharita Kodali

  Retailers and brands know that shoppers value comprehensive and trustworthy product selections online. They also know drop-ship solutions provide them with bigger assortments and margins. For...

• Report Now Tech: B2C Commerce Suites, Q1 2020

  Forrester's Overview Of 17 B2C Commerce Suite Providers

  February 6, 2020 | Emily Pfeiffer

  You can use B2C commerce suites to increase revenue, improve efficiency, and unite business functions. But to realize these benefits, you'll first have to select from a diverse set of vendors that...