Search Results

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  Webinar Best Practices For Tech Transformation In Government

  November 19, 2020 | Dan Bieler, Jennifer Belissent, PhD, Sam Higgins

  Governments around the world want to serve customers better, operate more efficiently, and drive economic growth. To achieve these goals, governments must transform the ways they buy, build,...

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  Webinar Customer Identity And Access Management: What's Hot And What's Not

  Based On The Forrester Wave™

  November 17, 2020 | Andras Cser

  In this webinar, we review the evaluation criteria and results of Forrester's Q4 2020 customer identity and access management (CIAM) Wave. We look at scores of the evaluated solutions as well as...

• Forum Summit Asia Pacific

  The must-attend event for B2B & B2C marketing and CX leaders

  September 1, 2020 | Live Virtual Experience | Frederic Giron

  The combined power of Forrester and SiriusDecisions has unleashed a new energy into the products and services available to both the B2B and B2C community. By harnessing this energy, we are bringing...

• Report A Three-Step Approach To Jump-Starting CX Transformation In Government

  Government Organizations Are Making Inroads But Have A Long Journey Ahead

  August 25, 2020 | Riccardo Pasto

  High-quality customer experience (CX) drives mission success. When government CX improves, customers engage, trust, and forgive; government operations run more smoothly and cost less; and people's...

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  Webinar Use Adaptive Intelligence To Power Next-Generation Customer Insights

  June 30, 2020 | James Staten, Fatemeh Khatibloo

  Far too often, enterprises base their roadmaps, innovations, and business agility purely on insights gleaned from the data available within their four walls. To win in this era of hyperadoption,...

• Forum CX Sydney

  The Time Is Now: Lead With Experience

  April 30, 2020 | Virtual Event | Michael Barnes

  CX and marketing exist to win, serve, and retain customers. But silos and miscommunication keep this power duo from reaching their full potential. For this reason, we’ve made collaboration...

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  Webinar The Business Case For Adopting An Enterprise Open Source Culture

  March 16, 2020 | James Staten, Christopher Condo

  Enterprises without a clear strategy for free open source software (FOSS) are missing out on new ways to innovate with their customers. In this webinar, Forrester CIO analyst James Staten and...

• Report The State Of Marketing Innovation Maturity, 2020

  Benchmarks: The Marketing Innovation Playbook

  February 4, 2020 | Mary Pilecki

  Using data from the Forrester Analytics Global Business Technographics® Marketing Survey, 2019, this report provides CMOs with a benchmark of the marketing innovation maturity of firms around the...

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  Webinar Top Trends Shaping IAM In 2020

  December 11, 2019 | Andras Cser, Sean Ryan

  This webinar highlights the top trends influencing identity and access management (IAM) in 2020. We cover enterprise and customer IAM as well as access management and governance.Key...

• Forum CX Europe 2019

  Change The Game: Leading Radical CX Innovation

  November 14, 2019 | Joana de Quintanilha

  First, the good news. Customer experience (CX) leaders have successfully elevated and transformed the practice of CX over the past decade. We’ve become more professional, more analytical, and...

• Report The US Federal Customer Experience Index, 2019

  How US Federal Government Agencies Drive Mission Performance With The Quality Of Their Experience

  November 7, 2019 | Rick Parrish, Laura Garvin Tramm

  The White House requires federal agencies to provide customer experiences that are comparable to those of leading private sector organizations. In this report, we measure agencies' progress toward...

• Report Best Practices: Government Cloud Usage

  Tackling Contracts, Culture, And Regulation

  November 4, 2019 | Lauren Nelson, Rick Parrish

  There's no such thing as a one-size-fits-all cloud strategy. Government opportunities and constraints differ from those of the private sector in many ways. To identify the top pathways for cloud...

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  Webinar Tech-Driven Innovation — Cloud Empowerment

  August 7, 2019 | James Staten, Will McKeon-White

  Leading enterprises and government agencies are prioritizing tech-driven innovations to achieve future market leadership. Those doing so most efficiently (in an Agile and scalable way) are...

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  Webinar Moonshot Innovations Are Key To Ensuring Future Market Leadership

  April 23, 2019 | James Staten

  In the digital transformation era, tech-driven innovations are key to market leadership. Yet most firms focus their efforts on tactical or competitive enhancements — not net-new value...

• Report The Australian Government's Customer Experience Affects Mission Outcomes

  Insights From Forrester's Customer Experience Index

  March 29, 2019 | Riccardo Pasto, William Willsea

  Like most global citizens, Australians rate their government's customer experience (CX) as poor. In this report, we measure the impact of the government's CX on its mission performance with our...

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  Webinar How To Drive Revenue Growth And Profitability Through Effective Digital Transformation

  March 7, 2019 | Nigel Fenwick

  Effective digital transformation is much more than a series of tactical digital projects designed to improve customer experience and employee productivity. And it’s way more than simply...