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• Report Case Study: Singapore's Journey To Deploying Responsible AI

  Singapore's Model AI Governance Framework Guides Organizations Toward Responsible Use Of AI

  December 16, 2020 | Achim Granzen

  On the heels of personal data protection acts, leading governments like Singapore's are now turning their attention to how data is being used to generate insights and automate processes with AI....

• Report Case Study: SBI Card Transformed Digital Customer Service With Targeted Automation

  December 14, 2020 | Vasupradha Srinivasan, Arnav Gupta

  Leading Indian credit card and financial services provider SBI Card transformed its end customer experience (CX) with targeted AI and automation initiatives. SBI Card put together a mix of...

• Report Case Study: Nissan Transforms CX And EX Through Seven Customer Journeys

  How Nissan Embraced A Journey-Centric Operating Model To Deliver Customer Value And Business Growth

  December 10, 2020 | Joana de Quintanilha

  Since 2018, Nissan has been on a path to transform its legacy systems and operating model to create a best-in-class integrated customer journey in order to grow its customer base, reduce costs, and...

• Report Case Study: Haier Builds An Adaptive Enterprise

  How A Global Manufacturer Delivers Future-Focused Customer Obsession

  June 12, 2020 | Guannan Lu, Danny Mu, Frederic Giron

  Customer-obsessed firms are winning today — but applying the methods that put them in this position doesn't assure their future success. To increase their chances of success, firms must embrace an...

• Report Case Study: DBS Bank Enables An Insights-Driven Organization With An Enterprise Data Platform

  June 8, 2020 | Achim Granzen

  Global banks are facing increasing competition from digital-only banks. In Asia, digital banks are already operational and have turned up the competitive heat. To maintain its position as a leading...

• Report Case Study: Starbucks Accelerates Growth With Alibaba's New Retail

  How The Coffee Giant Drives Business Growth By Plugging Into The Largest Online-To-Offline Ecosystem In China

  March 23, 2020 | Xiaofeng Wang, Danny Mu

  Despite its dominance in the coffee retail segment, Starbucks struggled to serve empowered Chinese consumers efficiently and keep pace with fast-emerging local competition. The coffee chain has...

• Report Case Study: Singapore Airlines Lands Operational Excellence With Systems Of Insight

  A Leading Airline Pragmatically Combined Data And Analytics For Real-Time Intelligent Airline Operations

  March 11, 2020 | Danny Mu, Frederic Giron

  Despite extensive computerization, airline operations command centers still deal with siloed data and manual processes that create latency, resulting in a poor customer experience (CX) and...

• Report Case Study: India's Income Tax Department Uses Blockchain To Simplify Tax Processes

  January 30, 2020 | Ashutosh Sharma

  Tax compliance is key to an economy, but most countries struggle with complex tax environments due to a multitude of stakeholders and labyrinthine policy evolution. To promote compliance, tax...

• Report Case Study: Tech-Driven Innovations Transform Global Shipping

  OOCL Transformed The Shipping Industry With AI, IoT, And Blockchain

  January 27, 2020 | Guannan Lu, Danny Mu

  Global shipping is sailing into the stiff headwinds of a challenging macroeconomic environment. Combining algorithms with atoms will generate new opportunities in this capital-heavy industry....

• Report Case Study: China Pacific Insurance Transforms Claims Management With Computer Vision

  CPIC Partnered With Baidu To Transform A Core Business Process With AI

  January 15, 2020 | Guannan Lu

  Business and technology leaders understand that powerful AI technologies like computer vision can dramatically improve both customer experiences (CX) and operational performance. China Pacific...

• Report Case Study: HDFC Life Insures Its Future With Technology-Led Innovation

  The Insurance Company's Digital Transformation Paid Rich Dividends

  December 9, 2019 | Amit Bhatia

  Indian insurer HDFC Life transformed itself from a traditional insurance firm into a digitally powered leader in the insurance space. Over a five-year period, HDFC Life won more customers by...

• Report Case Study: Programmatic Product Placement Is Ready For Prime Time In China

  The Hunan Broadcasting System Leverages AI To Digitize Product Placement

  September 30, 2019 | Danny Mu, Xiaofeng Wang

  Artificial intelligence is rapidly transforming every facet of marketing and advertising. In China, top reality TV show broadcasters like Hunan TV and Mango TV, part of the Hunan Broadcasting...