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  • Report Retailers In Canada Must Stay Focused On Digital To Thrive

    Cross-Touchpoint Measurement, Mobile, And Marketing Will Drive eCommerce Growth
    June 22, 2018 | Lily Varon

    Forrester partnered with the Retail Council of Canada (RCC) to conduct our annual survey of retailers in Canada about their eCommerce business and key initiatives. The survey included insights...

  • Report Retail eCommerce In Canada 2016

    Canadian Web Business Growth Increases Market Potential
    November 28, 2016 | Sucharita Kodali

    Forrester partnered with the Retail Council of Canada to conduct our second annual survey of retailers in Canada about their eCommerce business and key initiatives for the coming year. The survey...

  • Report (PLAY VIDEO) Product Videos Drive Conversion Without A Hollywood Budget

    October 18, 2016 | Nick Barber

    Video has evolved from being expensive and time-consuming to a viable option for retailers to drive conversions. As eBusiness and channel strategy pros allocate budgets, video must be a key...

  • Report The State Of Retail Payments 2016

    Securing Consumer Payment Data Continues To Dominate The Payments Agenda
    September 8, 2016 | Brendan Miller

    The State of Retail Payments 2016 is a new study by the National Retail Federation (NRF) and Forrester, which profiles the views and decisions about payments of the North American retailers we...

  • Report Brief: Digital Touchpoint Investments Significantly Influence US Retail Sales

    Highlights From The Forrester Research Web-Influenced Retail Sales Forecast, 2015 To 2020 (US)
    January 26, 2016 | Sucharita Kodali

    While online retail continues to grow rapidly, digitally-influenced offline retail is also significant and growing. Shoppers often research online in big and small ways across every shopping...

  • Report Brief: US Online Holiday Retail Forecast, 2015

    Online Sales To Top $95 Billion During Holiday Season
    November 9, 2015 | Sucharita Kodali

    Forrester predicts that US online holiday sales will exceed $95 billion in 2015. This represents 11% growth in holiday sales over 2014. Email marketing continues to be the most effective tool for...

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