Search Results

• Report The New Mobile Mind Shift Index: Global

  Use The Mobile Mind Shift Index To Guide Your Local Strategy

  December 21, 2018 | Anjali Lai, Julie Ask, Thomas Husson

  In 2018, Forrester updated the Mobile Mind Shift Index (MMSI), a tool that enables digital business and marketing leaders to assess their customers' mobile intensity, expectations, and behaviors....

• Report The State Of Digital Banking, 2018

  Digitally Empowered Customers Are Reshaping The Landscape

  February 7, 2018 | Aurelie L'Hostis

  The banking industry has entered a period of unprecedented innovation. While many banks have a digital strategy, few have embarked on a true digital business transformation. This report explores...

• Report Banking On Millennials: It's Not All About Mobile

  February 16, 2017 | Alyson Clarke, Gina Fleming

  To win the hearts and minds of US Millennials, banks need to gain a deeper understanding of their financial needs and behaviors. In some ways, this generation is the same as older generations were...

• Report (PLAY VIDEO) Product Videos Drive Conversion Without A Hollywood Budget

  October 18, 2016 | Nick Barber

  Video has evolved from being expensive and time-consuming to a viable option for retailers to drive conversions. As eBusiness and channel strategy pros allocate budgets, video must be a key...