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As the coronavirus dominates the global headlines, businesses should take both defensive and strategic actions—focusing on customers, employees, and brand. Read more »

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  • Webinar Winning In Patient Engagement: Digital Engagement Starts With Patient Insight

    December 14, 2016 | Kate McCarthy

    Industries like retail and travel have embraced big data to understand their customers. Healthcare organizations have instead architected data warehouses that never look at the rich, unstructured...

  • Webinar Developing B2B Mobile Moments

    February 10, 2015 | Dan Bieler

    "B2B doesn't mean boring to boring. Business is personal. Know thyself. Know thy customer. Innovate." This insight by GE Chief Marketing Officer Beth Comstock is particularly relevant in the mobile...

  • Webinar Planning Tech Budgets For 2015

    Tech Market Outlook And Tech Budget Benchmarks
    December 15, 2014 | Andrew Bartels

    This Webinar provides Forrester's current projections for growth in the global and US tech markets for 2015 and 2016, breakdowns by category (hardware, software, services, telecom, and staff), and...

  • Webinar With The Death Of Physical — Software Must Enrich Your Brand

    April 30, 2014 | John McCarthy

    Your customers increasingly interact with your products and service directly through the software they touch: mobile apps, connected products, websites, and digital experiences. If the software...

  • Webinar The 2013-2014 US Tech Market Outlook

    Decent Growth Despite Economic Uncertainties
    May 16, 2013 | Andrew Bartels

    Forrester updates its forecast for business and government purchases of information and communications technologies in the US for 2013 and 2014. Agenda: With a generally improving economic...

  • Webinar The 2013 To 2014 Global Tech Market Outlook

    February 6, 2013 | Andrew Bartels

    This webinar presents Forrester's updates to our forecast for business and government purchases of information and communications technologies (ICT) globally, in the US, Canada, Europe, and Asia...