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As the coronavirus dominates the global headlines, businesses should take both defensive and strategic actions—focusing on customers, employees, and brand. Read more »

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  • Forum Summit Asia Pacific

    The must-attend event for B2B & B2C marketing and CX leaders
    September 1, 2020 | Live Virtual Experience | Frederic Giron

    The combined power of Forrester and SiriusDecisions has unleashed a new energy into the products and services available to both the B2B and B2C community. By harnessing this energy, we are bringing...

  • Forum CX Sydney

    The Time Is Now: Lead With Experience
    April 30, 2020 | Virtual Event | Michael Barnes

    CX and marketing exist to win, serve, and retain customers. But silos and miscommunication keep this power duo from reaching their full potential. For this reason, we’ve made collaboration...

  • Report Computer Vision Supports Retailers' Digital Transformation

    How Four Retailers In China Deliver Business And Customer Value With AI
    March 27, 2020 | Guannan Lu, Charlie Dai

    Retailers must digitally transform to catch up with fast-changing customer expectations and fend off increasingly aggressive digital competitors. As part of these transformation efforts, retailers...

  • Report Six Common Pitfalls On Chinese Mobile Banking Apps And How To Fix Them

    Learn From Industry Best Practices How To Avoid These Mistakes
    October 2, 2019 | Meng Liu, Riccardo Pasto

    Forrester recently concluded its Forrester Wave™ evaluation of mobile banking apps in mainland China, which assessed the functionality and user experience (UX) of the mobile banking apps of six...

  • Report Digital Banks Will Push Hong Kong's Traditional Banks To Move Into The Digital Era

    Customers Are Not Satisfied With Mobile Banking From Existing Banks
    September 20, 2019 | Meng Liu

    The arrival of digital-only banks will change the landscape of Hong Kong's banking industry. Digital business professionals at both new digital banks and traditional banks in Hong Kong need to...

  • Report Prioritize Initiatives For Digital Banking Success In India

    An Introduction To Forrester's Digital Banking Initiatives Prioritization Framework
    September 3, 2019 | Arnav Gupta

    Digital banking teams want advanced easy-to-use digital banking touchpoints and must prioritize their development efforts based on what their customers really want and value. This report helps...

  • Report Six Common Pitfalls On Hong Kong Mobile Banking Apps And How To Fix Them

    Learn From Industry Best Practices How To Avoid These Mistakes
    August 28, 2019 | Meng Liu

    Forrester recently concluded its Forrester Wave™ evaluation of mobile banking apps in Hong Kong, which assessed the functionality and user experience (UX) of the mobile banking apps of five large...