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The Retail E-Commerce Playbook For 2021
The Art And Science Of Retail eCommerce
Retail eCommerce sales continue to climb, and digital business executives must check all the boxes to ensure that they're not missing either opportunities for direct online sales or ways that...
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Size And Growth Rate By Category
May 15, 2019
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Report Forrester Analytics: Online Retail Forecast, 2018 To 2023 (Southeast Asia)
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November 29, 2018 | Satish MeenaSoutheast Asia — Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam — now has more than 272 million online adults and is increasingly important for online retailers. Forrester...
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Report Forrester Data: Online Grocery Retail Forecast, 2017 To 2022 (Global)
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March 28, 2018 | Satish MeenaWith more than $5 trillion in sales at stake in the grocery category, both offline and online retailers are fighting for their share of the biggest prize in retail. As consumers begin to embrace...
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Report Forrester Data: Online Retail Forecast, 2017 To 2022 (Asia Pacific)
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March 21, 2018 | Satish MeenaAsia Pacific is the largest region for online retail sales, containing both the largest market (China) and the fastest-growing market (India). We expect that around one-fourth of total retail sales...
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Report Forrester Readiness Index Report: eCommerce, 2017
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March 1, 2018 | Satish MeenaThe Forrester Readiness Index (FRI) is a holistic assessment of the eCommerce setting that provides insights for global expansion needs. The eCommerce index signifies the level of opportunity among...
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Report Forrester Data: Luxury Retail Forecast, 2017 To 2022 (Global)
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January 8, 2018 | Michael O'GradyDigital channels and online sales are changing luxury shoppers' habits. Store footfall continues to decline, discounts from third-party retailers threaten brand prestige, and online shoppers tend...
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Report Half Of B2C Online Retail Spend Came From Marketplaces In 2016
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September 11, 2017 | Michael O'GradyMarketplaces are taking an increasing share of B2C online retail sales: Half of B2C online retail spend came from marketplaces in 2016. This report uses Forrester Data's Online Marketplace Tracker...
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Report The Indian Online Retail Market, H1 2017
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August 16, 2017 | Satish MeenaIndia is the fastest-growing online retail market in the world. Online retail sales in India will reach $64 billion by 2021, growing at a five-year compound annual growth rate (CAGR) of 31.2%. This...
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Report Cross-Border Services Will Help Cross-Border eCommerce Reach $627 Billion By 2022
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June 23, 2017 | Michael O'GradyCross-border shopping will make up 20% of eCommerce in 2022, with sales of $627 billion. Asia Pacific, driven by China, will become the largest eCommerce cross-border region for both imports and...
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Report The State Of India's Online Retail Market In 2017
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June 14, 2017 | Satish MeenaDespite some hiccups in 2016, India remains the fastest-growing online market in the world. Online retail sales in India will reach $64 billion by 2021, growing at a five-year compound annual...
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Report Forrester Data: Online Cross-Border Retail Forecast, 2017 To 2022 (Global)
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April 20, 2017 | Michael O'GradyCross-border shopping will make up 20% of eCommerce in 2022, with sales of US$630 billion. Driven by China, Asia Pacific will become the largest cross-border eCommerce region for both imports and...
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Report Forrester Data Report: Online Cross-Border Retail Forecast, 2017 To 2022 (Global)
ForecastView Document
April 20, 2017 | Michael O'GradyCross-border shopping will make up 20% of eCommerce in 2022, with sales of US$630 billion. Driven by China, Asia Pacific will become the largest region for cross-border imports and exports....
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Report Understanding The Chinese Luxury Shopper
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March 20, 2017 | Michael O'GradyChinese average household incomes are up to 10 times lower than those of Western Europe or North America, yet one-third of the world's luxury spend comes from China. This report explores this...
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Report Forrester Readiness Index Report: eCommerce, 2016
ForecastView Document
March 16, 2017 | Satish MeenaThe Forrester Readiness Index (FRI) is a holistic assessment of the eCommerce setting to provide insights for global expansion needs. The eCommerce index signifies the level of opportunity among...
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Report Forrester Readiness Index: eCommerce, 2016
ForecastView Spreadsheet
March 16, 2017 | Satish MeenaThe Forrester Readiness Index (FRI) is a holistic assessment of the eCommerce setting to provide insights for global expansion needs. The eCommerce index signifies the level of opportunity among...
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Report Forrester Data Report: Online Retail Forecast, 2016 To 2021 (Asia Pacific)
ForecastView Document
February 8, 2017 | Satish MeenaAsia Pacific is the largest region for online retail sales, containing both the largest market (China) and the fastest-growing market (India). We expect around one-fifth of total retail sales will...
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Report Forrester Data: Online Retail Forecast, 2016 To 2021 (Asia Pacific)
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February 8, 2017 | Satish MeenaAsia Pacific is the largest region for online retails sales containing both the largest and the fastest growing market (China and India respectively). China is the biggest market and accounts for...
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Report Forrester Data: Luxury Retail Forecast, 2016 To 2021 (Global)
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November 8, 2016 | Michael O'GradyLuxury sales reached $267 billion in 2015 and will see a compound annual growth rate (CAGR) of 2.8% over the next five years. More than half of this growth will come from Asia Pacific. China is the...
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Report Amazon Prime Launches In India
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August 11, 2016 | Satish MeenaAmazon launched its Prime membership program in India on July 26, 2016, continuing its efforts to capture an increasing number of buyers and increase its wallet share among existing online buyers...
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Report Forrester Data Web-Influenced Retail Sales Forecast, 2015 To 2020 (Asia Pacific)
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July 18, 2016 | Satish MeenaAs a significant share of the population goes online, the web increasingly influences retail sales. This forecast analyzes the web’s influence on retail sales to understand the total impact of the...
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Report Forrester Research Luxury Goods Forecast, 2015 To 2020 (China)
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February 10, 2016 | Shaurya PriyaThis forecast sizes spending in online luxury retail by Chinese online consumers. It examines growth in the overall Chinese online luxury retail market, and we also look at growth in seven main...
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Report Forrester Readiness Index: eCommerce, 2015
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February 4, 2016 | Vishal VarshneyThe Forrester Readiness Index (FRI) for eCommerce assesses 25 variables that give insights into 55 global markets. While there is no universal tool for selecting expansion opportunities, the...
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Report Forrester Research Online Retail Forecast, 2015 To 2020 (Asia Pacific)
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January 25, 2016 | Satish MeenaWe expect online retail sales in Asia Pacific — Australia, China, India, Japan, and South Korea — to reach $1.4 trillion by 2020, growing at a compound annual growth rate (CAGR) of 14.3% over the...
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Report Is The Web A Threat Or An Opportunity For Organized Retail In India?
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April 28, 2015 | Satish MeenaThis report provides insights into Forrester's Web-Influenced Retail Sales Forecast, 2014 To 2019 (India). We define web-influenced retail sales as offline retail sales that are influenced by...
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Report Forrester Research Web-Influenced Retail Sales Forecast, 2014 To 2019 (India)
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April 8, 2015 | Satish MeenaThe forecast analyzes the influence of the Web on retail sales to understand the total web impact (online sales plus web influence on offline sales) on retail sales and the need for omnichannel...
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Report The Impact Of Mobile Devices On US Retail
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January 5, 2015 | Susan WuMobile devices, both smartphones and tablets, have changed the way consumers shop. This slide deck, originally presented at Forrester's Forum For eBusiness And Channel Strategy Professionals in...
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