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The Retail E-Commerce Playbook For 2021
The Art And Science Of Retail eCommerce
Retail eCommerce sales continue to climb, and digital business executives must check all the boxes to ensure that they're not missing either opportunities for direct online sales or ways that...
Charts & Figures
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Most Western European Countries Saw Strong Retail Sales Growth In 2017
February 21, 2018
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Search Results
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Report Forrester Data: Online Retail Forecast, 2017 To 2022 (Western Europe), Q4 2017 Update
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February 21, 2018 | Michael O'GradyOnline retail sales will grow at an average of 11.9% per year over the next five years in Western Europe. Italy and Spain will see the fastest online sales growth. By 2022, 21% of non-grocery...
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Report Forrester Data: Luxury Retail Forecast, 2017 To 2022 (Global)
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January 8, 2018 | Michael O'GradyDigital channels and online sales are changing luxury shoppers' habits. Store footfall continues to decline, discounts from third-party retailers threaten brand prestige, and online shoppers tend...
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Report Forrester Data: Online Cross-Border Forecast, 2017 To 2022 (Europe)
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October 4, 2017 | Michael O'GradyPart of our global online cross-border retail forecast, this forecast details cross-border retail buyers, cross-border retail spend, and the provenance by region of retail goods bought across...
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Report Forrester Data: Online Insurance Forecast, 2017 To 2022 (EU-7)
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September 7, 2017 | Michael O'GradyThis report looks at the factors that drive the size and growth of the motor, property, and travel insurance markets in the UK, Germany, France, Spain, Italy, the Netherlands, and Sweden. The...
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Report Forrester Data: Online Cross-Border Retail Forecast, 2017 To 2022 (Global)
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April 20, 2017 | Michael O'GradyCross-border shopping will make up 20% of eCommerce in 2022, with sales of US$630 billion. Driven by China, Asia Pacific will become the largest cross-border eCommerce region for both imports and...
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Report Forrester Data: Online Retail Forecast, 2016 To 2021 (Western Europe), Q4 2016 Update
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January 11, 2017 | Michael O'GradyOnline retail sales will grow at an average of 12% per year over the next five years in Western Europe. Italy and Spain will see the fastest online sales growth. Online sales growth, notably in the...
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Report Forrester Data Report: Online Retail Forecast, 2016 To 2021 (Western Europe)
ForecastView Document
January 11, 2017 | Michael O'GradyOnline retail sales will grow at an average of 12.3% per year over the next five years in Western Europe. Italy and Spain will see the fastest online sales growth. Online sales growth in the...
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Report Showrooming Impacts Three-Quarters Of Online Sales In The EU-7 In 2016
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November 17, 2016 | Michael O'GradyRetailers are increasingly reconfiguring their physical stores to support multichannel shoppers. Offline research impacts three-quarters of EU-7 online sales, or €126 billion in 2015....
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Report Forrester Data: Luxury Retail Forecast, 2016 To 2021 (Global)
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November 8, 2016 | Michael O'GradyLuxury sales reached $267 billion in 2015 and will see a compound annual growth rate (CAGR) of 2.8% over the next five years. More than half of this growth will come from Asia Pacific. China is the...
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Report Forrester Data: Showrooming Forecast, 2016 To 2021 (EU-7)
ForecastView Spreadsheet
September 15, 2016 | Michael O'GradyRetailers are increasingly reconfiguring their physical stores to support multichannel consumers. Offline research impacts three-quarters of EU-7 online sales, amounting to €126 billion in 2015. By...
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Report Forrester Data: Online Retail Forecast, 2016 To 2021 (Western Europe)
ForecastView Spreadsheet
August 3, 2016 | Michael O'GradyOur update to the online retail sales forecast in Western Europe increased online sales growth in 2016 by three percentage points for Italy and two percentage points for the Netherlands based on...
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Report Forrester Data: Mobile And Tablet Commerce Forecast, 2016 To 2021 (EU-7)
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July 19, 2016 | Michael O'GradyThis update to the mobile and tablet forecast for the EU-7 (France, Germany, Italy, Netherlands, Spain, Sweden, and the UK) provides smartphone and tablet online sales by country and category for...
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Report Forrester Data Web-Influenced Retail Sales Forecast, 2016 To 2021 (EU-7)
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April 13, 2016 | Michael O'GradyOur web-influenced forecast helps retailers understand how consumers research online but buy offline. By 2021, the web will influence 46% of offline sales. Web-influenced sales will grow at a...
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Report Forrester Research Online Cross-Border Retail Forecast, 2016 To 2021 (Europe)
ForecastView Spreadsheet
April 4, 2016 | Michael O'GradyPart of our global online cross-border retail forecast, this forecast details cross-border retail buyers, cross-border retail spend, and the provenance by region of retail goods bought cross-border...
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Report Forrester Research Online Retail Forecast, 2015 To 2020 (Western Europe), Q4 2015 Update
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January 7, 2016 | Michael O'GradyThe Q4 update to the online retail sales forecast in Western Europe increased online sales growth in 2015 by one percentage point for France and the Netherlands based on stronger retailer sales...
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Report Forrester Research Luxury Goods Forecast, 2015 To 2020 (EU-7)
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August 10, 2015 | Michael O'GradyThe €46.9 billion luxury goods market in Europe captures over 30% of luxury goods sales worldwide, with a significant share of sales coming from Italy, France, and the UK. Luxury goods growth...
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Report The Web Will Influence 45% Of EU-7 Offline Sales By 2020
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May 12, 2015 | Michael O'GradyThis report provides context for and insight into Forrester's Web-Influenced Retail Sales Forecast, 2015 To 2020 (EU-7). Although 91% of retail sales in the EU-7 were offline in 2014, an online...
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Report Forrester Research Web-Influenced Retail Sales Forecast, 2015 To 2020 (EU-7)
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March 24, 2015 | Michael O'GradyThe forecast emphasizes the importance of multichannel retailing as 45% of offline sales will be influenced by the Web in 2020. From 2015 to 2020, web-influenced sales will grow at a compound...
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Report Cross-Border Sales Drive 17% Of Online eCommerce In Western Europe
ForecastView Document
February 6, 2015 | Michael O'GradyThis report provides context for and insight into the Forrester Research Online Cross-Border Retail Forecast, 2013 To 2018 (Western Europe). This forecast defines cross-border buyers as consumers...
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Report Forrester Research Online Cross-Border Retail Forecast, 2013 To 2018 (Western Europe)
ForecastView Spreadsheet
February 5, 2015 | Michael O'GradyWestern Europe is one of the largest markets in the world for cross-border trade. Online cross-border retail sales in Western Europe will grow at a compound annual growth rate (CAGR) of 11% over...
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Report Forrester Research Online Retail Forecast, 2013 To 2018 (Western Europe), Q4 2014 Update
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December 24, 2014 | Michael O'GradyOur Q4 update to the online retail sales forecast in Western Europe has found slower growth in France and stronger growth in the UK, Italy, and Ireland compared with the previous forecast. The Q4...
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Report Forrester Research Online Retail Forecast, 2013 To 2018 (Western Europe)
ForecastView Spreadsheet
April 28, 2014 | Michael O'GradyOnline retail sales in Western Europe are growing at a compound annual growth rate (CAGR) of 11.5% over the next five years, with the highest growth coming from Southern Europe. Although a majority...
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Report Forrester Research Web-Influenced Retail Sales Forecast, 2013 To 2018 (EU-7)
ForecastView Spreadsheet
January 3, 2014 | Michael O'GradyBy 2018, 43% of all EU-7 retail sales will be influenced by the Web, up from 30% in 2013. Seventy percent of web-influenced sales in EU-7 come from the UK, France, and Germany, with Spain and Italy...
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Report Forrester Research Mobile And Tablet Commerce Forecast, 2013 To 2018 (EU-7)
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December 4, 2013 | Michael O'GradyBy 2018, nearly half of EU-7 eCommerce sales will take place on tablets and mobile phones, driven by strong tablet adoption and growth in smartphone and tablet retail buyers. Consumers display...
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