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Report How Australian Financial Services Firms Won Or Improved At CX In 2020
Long-Term Efforts To Establish Solid CX Foundations Are Paying Off
February 18, 2021 | Riccardo PastoThe 2020 Australian banking and superannuation Customer Experience Index (CX Index™) results shook up the rankings among financial services firms, as one bank and two superannuation firms saw...
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Forum CX Sydney
The Time Is Now: Lead With Experience
CX and marketing exist to win, serve, and retain customers. But silos and miscommunication keep this power duo from reaching their full potential. For this reason, we’ve made collaboration...
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Report The Australia Superannuation Customer Experience Index, 2019
How Australian Superannuation Firms Earn (But Mostly Lose) Loyalty With The Quality Of Their Experience
April 1, 2020 | Riccardo PastoHow well do leading superannuation (retirement benefit fund) firms earn loyalty with the quality of their customer experience (CX)? This report reveals the complete rankings of seven superannuation...
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Report The Forrester Banking Wave™: Australian Mobile Apps, Q2 2019
Australian Banks' Mobile Apps Are Effective, But Most Need To Improve Functionality Or Usability To Create Great Experiences
Mobile apps are the touchpoint of choice for Australians to manage their finances. Digital banking leaders need to build mobile banking around customer needs, empowering customers to manage their...
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