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As the coronavirus dominates the global headlines, businesses should take both defensive and strategic actions—focusing on customers, employees, and brand. Read more »

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  • Report Takeaways From Forrester’s Global Emerging Technology Survey

    March 30, 2021 | Julie Ask

    From October 2018 to December 2020, 365 digital business executives completed Forrester’s Global Emerging Technology Survey. A summary of the survey’s top-line results are shared in this report. We...

  • Report Geopolitical Disruption Demands Local Trust

    CMOs At Global Brands Must Pivot To Truly Multilocal Operations
    February 11, 2021 | Thomas Husson

    Even before COVID-19, significant economic, political, and tech trends were fragmenting the global order. The pandemic's economic and social crises and associated geopolitical shifts will drive...

  • Report Australian Consumers' Digital Coming Of Age Is Here

    August 19, 2019 | Zhi-Ying Barry

    Something remarkable is happening with Australian online adults: Their behaviors and expectations are evolving at an unprecedented rate, and they're embracing innovation faster than ever before....

  • Report Video: The Criteria For Great Mobile Apps Are Evolving

    Watch Our Video On Mobile Apps In April 2019
    April 22, 2019 | Julie Ask

    Our clients often ask us if they should still build mobile apps if consumers are spending more than 80% of their time in just a handful of apps. For now, the answer is "yes" — if you have customers...

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