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As the coronavirus dominates the global headlines, businesses should take both defensive and strategic actions—focusing on customers, employees, and brand. Read more »
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Report The CEO's Guide To The Future Of Work
Build The Adaptive Workforce That Succeeds, Despite Changes To How Work Gets Done
Most pronouncements about the future of work miss the mark because they fail to account for what executives like you can see clearly in the here and now: how the shocks already reverberating...
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Report Predictions 2020: The Customer In 2020
Consumer Pressure To Put Idealistic Values Into Action Forces Brands To Evolve Their Purpose
CMOs have been racing to invent content and experiences that are novel, delightful, hyper-personalized, memorable (if not viral), and delivered at the perfect moment to consumers' ever-shrinking...
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Report The 2020 Leader
You Can't Give What You Don't Have
April 24, 2019 | James McQuivey, PhDAchieving customer obsession makes your company better in every way, but customer obsession doesn't happen on its own. It requires leadership that puts the customer at the center of your...