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ForresterNow

FORRESTERNOW

As the coronavirus dominates the global headlines, businesses should take both defensive and strategic actions—focusing on customers, employees, and brand. Read more »

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  • Report Predictions 2020: Retail

    To Grow, Retailers And Brands Must Navigate The Rough Social And Economic Waters Ahead

    Digital business retail pros, get ready for yet another tumultuous year in 2020. Social responsibility, continued expansion into new services, and data mastery are just some of the areas that we...

  • Report Predictions 2020: Healthcare

    Election-Year Rhetoric, Regulatory Uncertainty, And Virtual Care Will Shape The Year Ahead For Healthcare Organizations
    November 5, 2019 | Jeff Becker, Arielle Trzcinski, Caleb Ewald

    2020 will bring legislative turmoil as the Affordable Care Act (ACA) returns to the US Supreme Court and election-year rhetoric thrusts Medicare for All and healthcare job growth onto center stage....

  • Report Predictions 2020: Insurance

    Insurers Will Seek To Engage Customers With Their Impact Agenda

    A potential recession, lackluster customer experience results, and threats from big tech are on insurance executives' minds. In 2020, they will counter this negative environment with a burst of...

  • Report Predictions 2020: Banking

    Competition Will Intensify With Better Deposits And New Innovative Services And Pricing Models

    Banking executives are getting used to the fast pace of innovation and change in the industry. 2020 will be no different, as new entrants will target customers with better deposit products,...

  • Report Predictions 2020: Wealth Management

    Wealth And Investment Firms Will Get Creative To Protect Their Revenues

    Wealth and investment firms are buffeted by forces largely beyond their control. In 2020, as fears over the end of the equity bull market and climate-change-related risks reach a peak, executives...

  • Report Predictions 2020: B2B Commerce And Marketplaces

    Headless Models Enable Innovation Across The Value Chain, While Manufacturers Get Back To Basics
    October 29, 2019 | Joe Cicman, Allen Bonde

    The API economy and marketplaces have proven to be more effective at delivering value than vertically integrated value chains. They are principled on stewardship of the customer problem, sense and...