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FORRESTERNOW
As the coronavirus dominates the global headlines, businesses should take both defensive and strategic actions—focusing on customers, employees, and brand. Read more »
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Correlation Between CXi Score And Three Loyalty Metrics
March 28, 2014
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Report The Business Impact Of Customer Experience, 2014
March 27, 2014 | Maxie Schmidt-SubramanianYears of Forrester data confirm the strong relationship between the quality of a firm's customer experience (CX) and customer loyalty. We built three simple models to estimate the impact that...
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Report The Business Impact Of Customer Experience, 2013
June 10, 2013 | Maxie Schmidt-SubramanianYears of Forrester data confirm the strong relationship between the quality of a firm's customer experience (CX) and loyalty. We built three simple models to estimate the impact customer experience...