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The Employee Experience Playbook For 2021
Modern Employee Experience Practices Are Table Stakes For The Customer-Obsessed Firm
The time has come for businesses to retire ineffective employee experience (EX) practices and develop EX programs that attract, retain, and cultivate the modern worker. This playbook helps...
Charts & Figures
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Forrester's Guide To Next-Generation Workforce Technology Preferences
February 26, 2021
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A More Holistic Approach To Tech Enablement Involves More Than Just Age
February 26, 2021
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Generations Differ Across Five Key Technology Categories
February 26, 2021
Search Results
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Report Forrester Infographic: Enable The Next-Generation Workforce With The Right Technologies
Forrester's Visual Guide To Generational Technology Preferences
February 26, 2021 | Andrew HewittBusinesses preparing for the future of work must understand the changing technology preferences among four workforce generations. Each generation comes with its unique needs to ensure an optimal...
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Report The Forrester Guide To Equipping The Next-Gen Workforce
Don't Let Age Define Your Workforce Enablement Strategy
February 26, 2021 | Andrew HewittIn this demographic overview, we analyze the four generations in the workplace: Generation Z, Millennials, Generation X, and Baby Boomers. As Gen Z and Millennials increasingly represent a larger...
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Report Focus On Process, Technology, And Collaboration To Enhance Employee Enablement
Intermediate Level: The CX Transformation Playbook
February 5, 2021 | TJ KeittMost companies have started down the path of creating employee experiences that enable good customer experience (CX) delivery. Few, though, have moved beyond small troubleshooting efforts to more...
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Report The Five Factors That Supercharge CX Enablement
Advanced Level: Enablement Practices For CX Transformation
February 5, 2021 | TJ KeittTo create truly differentiated customer experiences, businesses must first create employee experiences that simplify customer experience (CX) delivery. CX transformation leaders must help their...
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Playbook The Employee Experience Playbook For 2021
Modern Employee Experience Practices Are Table Stakes For The Customer-Obsessed Firm
The time has come for businesses to retire ineffective employee experience (EX) practices and develop EX programs that attract, retain, and cultivate the modern worker. This playbook helps...
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Report The Future Of Documents
A Look Beyond The Paradigm Of Paper And Into Opportunities For Innovation
December 9, 2020 | Cheryl McKinnonApplication development and delivery (AD&D) professionals can drive innovation in one of the most fundamental business activities: the creation and distribution of documents. Despite more than 30...
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Report The Path To Customer Obsession Is Paved With Enterprise Collaboration
Vision: The Enterprise Collaboration Playbook
October 20, 2020 | Art SchoellerTo create and deliver profitable customer experiences (CX), businesses rely on ecosystems that bring together networks of employees, partners, and customers. Keeping these disparate groups engaged...
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Report Service Desk 2020: It's All About Employee Experience
Reliable, Accessible Services Fuel Innovation And Satisfaction
Although new technologies emerge every day, employees can't do their best work because they can't find the services they need, and when they do, bureaucracy causes unacceptable delays. In an era of...
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Webinar Yes, Government EX Can Get Better!
Government organizations with a better employee experience (EX) enjoy greater productivity, resilience, and employee pride. Unfortunately, government lags behind the private sector in EX quality,...
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Webinar An Exec's Guide To The Internet Of Things: How To Start From Business Value
How does internet of things (IoT) technology fit into business strategy? A common mistake is to start with technology first. This webinar maps out how to put IoT in the context of business value...
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Report Setting The Technology Foundation For Your Enterprise Collaboration Strategy
Tools And Technology: The Enterprise Collaboration Playbook
July 10, 2020 | Art SchoellerMany organizations are making a fundamental bet on enterprise collaboration (EC) to link the various roles in the customer experience ecosystem and make worker effectiveness and engagement into a...
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Report Apply Enterprise Service Management To Your Industry Processes
From Trains To Telcos, ESM Is Reshaping Knowledge Work
Enterprise service management (ESM) is expanding once again. Avid ESM users are already moving from initial successful use cases in HR and facilities to business operations for specific processes...
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Report Research Overview: Internet Of Things
An Executive's Guide To Success With IoT
June 26, 2020 | Frank GillettFirms are using the technologies of the internet of things (IoT) to upgrade their products, transform operations, and gain new insights about real-world events throughout their ecosystems. This...
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Webinar Supercharge Your Collaboration And Communication Strategy In The COVID-19 Era
June 18, 2020 | Nick BarberCOVID-19 has massively disrupted employee experience and how companies interact with customers through events. During this webinar, we explore the challenges that US employees face in working...
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Report Your Definition Of Future Work Should Shape Your Operating Structure
Classify Your Future Work For Successful Delivery In The Long Run
As firms become more customer obsessed, the CIO mandate becomes richer and more complex — and that shapes the work that IT organizations must do. To succeed in this ever-changing environment, CIOs...
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Report Don't Hinder Effective Business Execution With Rigid Reporting Lines
Power Your Firm's Customer Obsession — Evolve From Functional To Adaptive Structures
As firms become more customer obsessed, the CIO mandate becomes richer and more complex — customer led, insights driven, fast, and connected. Succeeding in this ever-changing environment means CIOs...
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Report The Forrester Wave™: Email Marketing Service Providers, Q2 2020
The 13 Providers That Matter Most And How They Stack Up
May 12, 2020 | Shar VanBoskirkIn our 23-criterion evaluation of email marketing service providers, we identified the 13 most significant ones — Acoustic, Adobe, Bluecore, Braze, Cheetah Digital, Cordial, dotdigital, Epsilon,...
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Report IoT Solutions Transform Smart Buildings Into Strategic Productivity Assets
Extend Opportunities Beyond Efficiency To Include Enhancing Worker Experience
Many firms are deploying building management solutions enabled by the internet of things (IoT) to achieve operational and strategic goals. Initial benefits often focus on improving energy...
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Report Now Tech: Collaborative Work Management Tools, Q2 2020
Forrester's Overview Of 25 Collaborative Work Management Providers
May 7, 2020 | Margo VisitacionApplication development and delivery (AD&D) professionals use collaborative work management (CWM) to empower employees to deliver successful outcomes, increase agility while maintaining...
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Report Detail Your Three IoT Scenarios
Segmenting The Application Of Internet Of Things Across Products, Assets, And Ecosystem Sources
May 6, 2020 | Frank GillettExecs can use internet of things (IoT) in three scenarios: product IoT, operations IoT, and ecosystem IoT. This report lays out the details of each scenario with subcategories for how they will...
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Report Forrester Infographic: Differentiate Employee Experience In Smart Building Environments
As the importance of employee experience (EX) grows, where you work matters even more. Today's workplace is undergoing a renaissance of new digitally connected technologies designed to improve...
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Report Forrester's Enterprise Service Management (ESM) Buying Guide, 2020
Map ESM Providers To Your Current State, Size, And Priorities
In "The Forrester Wave™: Enterprise Service Management, Q4 2019," we researched, analyzed, and scored enterprise service management (ESM) providers, providing infrastructure and operations (I&O)...
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Report Enhance Digital Employee Experience With Device-As-A-Service (DaaS)
The Value Of DaaS Lies In Digital EX Improvement, Not Cost Predictability
January 23, 2020 | Andrew HewittSubscriptions are everywhere, and now they're coming to your corporate PCs. Organizations are increasingly interested in adopting device-as-a-service (DaaS) to shift employee device purchasing from...
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Report Now Tech: Email Marketing Vendors, Q1 2020
Forrester's Overview Of 34 Email Marketing Providers
January 22, 2020 | Shar VanBoskirkYou can use email marketing to create better brand experiences, establish customer relationships, and experiment. But to realize these benefits, you'll first have to select from a diverse set of...
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Report Forrester Infographic: The Insights-Driven Business Responsibility Matrix
Maturity, Company Size, And Diversification Dictate Roles And Responsibilities
January 7, 2020 | Boris EvelsonEveryone's job is no one's job — which is why you need a clear responsibility and ownership matrix, especially for data and analytics roles and responsibilities within a company. The...
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