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  • Report SaaS Marketplaces Are The New Frontier Of Enterprise Software

    Software-As-A-Service Buyers Get A Faster, Simpler Buying Experience As Well As Better Security And Integration
    May 3, 2019 | Liz Herbert

    Clients tell us that software-as-a-service (SaaS) vendors are too numerous (and too small) for a formal sourcing process to apply in all cases. At the same time, the business-led, ungoverned model...

  • Report Vendor Landscape: Salesforce Implementation Partners

    Salesforce Customers Have New Choices As Old Choices Disappear
    September 8, 2017 | Liz Herbert

    Leading business and technology executives view Salesforce as a strategic partner for digital business, but most application development and delivery (AD&D) professionals don't have all the...

  • Report Vendor Landscape: Services Providers For US Government Salesforce Integration

    More US Government Clients Are Signing With Salesforce As A Path To Modernization, But Selecting The Right Services Partner Is Key
    August 21, 2017 | Liz Herbert, Rick Parrish

    The US government has received a clear message: Modernize now. Government agencies have allocated new funds for major technology refreshes, and Salesforce is garnering significant interest. But...

  • Report Vendor Landscape: Mobile Engagement Automation Solutions

    Mobile Moments Demand Speed, Speed Demands Automation
    November 22, 2016 | Jennifer Wise, Julie Ask, Laura Naparstek

    With the ever-increasing volume of mobile moments happening each day in the US alone, marketers need automation to deliver against high customer expectations in real time. Vying to help is a new...

  • Report Vendor Landscape: Account-Based Marketing, Q4 2016

    Point Solutions Proliferate Amid Claims Of Platform Leadership
    October 18, 2016 | Steven Casey, Allison Snow, Shanta Samlal-Fadelle

    New technologies are enabling account-based marketing (ABM) at scale, and business-to-business (B2B) marketers are increasingly deploying early ABM initiatives. But vendors' confusing claims hinder...

  • Report Vendor Landscape: Identity And Access Management Solutions For The Internet Of Things

    Scale, Real-Time Performance, And Data Protection Differentiate IAM IoT Solutions
    May 31, 2016 | Andras Cser, Merritt Maxim

    The internet of things (IoT) presents huge opportunities for today's digital businesses to use connected objects, sensors, and devices for engaging with customers in new ways and streamlining...

  • Report Vendor Landscape: Digital Experience Platforms

    Three Classes Of Vendors Tackle The Multichannel Experience Mandate
    May 16, 2016 | Mark Grannan, Danielle Jessee

    Application development and delivery (AD&D) professionals need an array of software to create and manage the digital experience (DX). They must evaluate, implement, integrate, and build front-end...

  • Report Vendor Landscape: Document-Centric Collaboration, Q4 2015

    Know Your Users' Top Priorities When Assessing A Crowded Market
    October 2, 2015 | Cheryl McKinnon

    Documents encapsulate the knowledge and decisions that information workers use to accomplish their goals. Collaboration -- with peers, customers, partners, and trusted external experts -- is...