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The Enterprise Content Management Playbook For 2021
The ECM Playbook Is Your Guide To A Rejuvenated Program Strategy
Enterprise content management (ECM) continues to evolve to services-driven platforms. Rapid changes in the technology and competitive landscape complicate businesses' objectives to grow revenue and...
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Evaluated Vendors And Product Information
March 5, 2020
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Forrester Wave™: Marketing Resource Management, Q1 2020
March 5, 2020
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Report The Forrester Wave™: Marketing Resource Management, Q1 2020
The 12 Providers That Matter Most And How They Stack Up
In our 32-criterion evaluation of marketing resource management (MRM) providers, we identified the 12 most significant ones — Allocadia; Aprimo; BrandMaker; Contentserv; HCL Technologies;...
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Report Now Tech: Digital Asset Management For Customer Experience, Q1 2019
Forrester's Overview Of 33 Digital Asset Management Providers
March 11, 2019 | Nick BarberYou can use digital asset management (DAM) to reduce content recreation costs, increase operational efficiency, and improve rights management and compliance. But to realize these benefits, you'll...
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