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Starbucks Regained Its Sales Growth Momentum
March 23, 2020
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Webinar Forrester's Guide To Vendor Localization Strategy In China
The ongoing trade war and the slowdown of the domestic Chinese economy are challenging the adoption of foreign products and services not only for Chinese firms but also for international companies...
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Report Case Study: Starbucks Accelerates Growth With Alibaba's New Retail
How The Coffee Giant Drives Business Growth By Plugging Into The Largest Online-To-Offline Ecosystem In China
Despite its dominance in the coffee retail segment, Starbucks struggled to serve empowered Chinese consumers efficiently and keep pace with fast-emerging local competition. The coffee chain has...
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Report New Retail Is Transforming Commerce
Get Ready For The Future Of Retail That Alibaba, JD, And Tencent Are Shaping
January 22, 2019 | Xiaofeng WangAlibaba's New Retail vision is now reality, and it's reshaping the retail landscape in China and beyond. JD.com, Tencent, and traditional retailers like Starbucks and Walmart are all jumping on the...
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