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• Webinar Enterprise Business Insights And Analytics: Key Findings From The Forrester Tech Tide™

  Thursday, March 11, 2021, 11:00 a.m.-12:00 p.m. Eastern time (16:00-17:00 GMT) | Boris Evelson, Mike Gualtieri, Cinny Little

  Turning raw data into actionable insights is increasingly critical to firms’ ability to win, serve, and retain customers. To accelerate their journey to become insights driven, companies are...

• Report Evolve Data And Analytics Roles And Skills For The Adaptive Enterprise

  Advanced Level: People Practices For Insights-Driven Businesses

  February 26, 2021 | Boris Evelson, Cinny Little

  Insights-driven businesses (IDBs) must continuously build and improve on five competencies: strategy, people, process, data, and technology. Weaknesses and gaps in any one of the competencies —...

• Report The Forrester Tech Tide™: Enterprise Business Insights And Analytics, Q1 2021

  Intermediate Level: Technology Practices For Insights-Driven Businesses

  February 17, 2021 | Boris Evelson

  Turning raw data into actionable insights is increasingly critical to firms' ability to win, serve, and retain customers. To accelerate their journey to become insights driven, companies are...

• Blog TIBCO’s Acquisition Of Information Builders Signals More BI Market Consolidation

  October 22, 2020 | Boris Evelson

  The business intelligence (BI) vendor consolidation trend that started earlier in 2019 continues. Today, TIBCO announced its intent to acquire Information Builders, Inc. (IBI) — one of the oldest...

• Forum Data Strategy & Insights

  Thought leadership, strategic direction, and networking opportunities needed to shape your data and analytics strategy for the coming decade.

  October 14, 2020 | Live Virtual Experience | Brandon Purcell, Noel Yuhanna, Boris Evelson

  Are you ready to turn your organization into an insights-driven enterprise? Join more than 20 Forrester analysts, industry speakers, and over 650 data and analytics practitioners for two days at...

• Blog Amplify Intelligence With AI And Analytics — Forrester’s Virtual Data & Insights Forum, October 13–15

  October 5, 2020 | Boris Evelson

  They say data is the new oil. They say data is the new currency. They say data is the key competitive differentiator. All true. But reality is sobering: Only 7% of firms report advanced,...

• Blog BI Is Dead; Long Live BI

  September 21, 2020 | Boris Evelson

  The perception of legacy enterprise business intelligence (BI) platforms comes with some legitimate stigma and baggage. It’s technology first, not business-led; the graphical user interface...

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  Webinar Key Findings From The Forrester Wave™: AI-Based Text Analytics Platforms, Q2 2020

  September 16, 2020 | Boris Evelson

  Many valuable, actionable data-based insights are buried and hidden in petabytes of unstructured data: unstructured voice-of-the-customer and voice-of-the-employee data as well as unstructured data...

• Report Introducing AI-Powered, Human-Controlled Digital Decisioning Platforms

  Use DDPs To Encapsulate Decision Logic Powered By The Best Of Analytics, AI, Math, And Human Logic

  August 11, 2020 | Mike Gualtieri, Boris Evelson

  Digital decisioning platforms (DDPs) allow application development and delivery (AD&D) pros to combine the best of human decision logic with the best of AI to implement application-embedded...

• Blog Just Published: Dual Forrester Wave™ Evaluations On Text Analytics

  June 17, 2020 | Boris Evelson

  Enterprises have been successfully leveraging analytics platforms such as business intelligence (BI), predictive analytics based on machine learning (PAML), cognitive search, and others for...

• Report The Forrester Wave™: AI-Based Text Analytics Platforms (Document Focused), Q2 2020

  The Nine Providers That Matter Most And How They Stack Up

  June 17, 2020 | Boris Evelson

  In our 26-criterion evaluation of document-focused AI-based text analytics platforms, we identified the nine most significant ones — AntWorks, EPAM, Expert System, Google, IBM, Micro Focus,...

• Report The Forrester Wave™: AI-Based Text Analytics Platforms (People Focused), Q2 2020

  The Eight Providers That Matter Most And How They Stack Up

  June 17, 2020 | Boris Evelson

  In our 27-criterion evaluation of people-focused AI-based text analytics platforms, we identified the eight most significant ones — Clarabridge, EPAM, Expert System, Google, IBM, Micro Focus,...

• Report Build A Maturity-Based Business Case For Insights-Driven Investments

  The Business Case Report In The Insights-Driven Business Playbook

  May 18, 2020 | Boris Evelson

  Investing in individual technologies for an insights-driven business (IDB), such as data fabric, business intelligence (BI), and analytics, demonstrates tangible business benefits and significant...

• Blog Data, Analytics, And Insights Investments Produce Tangible Benefits — Yes, They Do

  May 18, 2020 | Boris Evelson

  If you set out to build a “boil the ocean” business case for why to invest in data, analytics, and insights initiatives — stop. Use your precious time to instead focus on prioritizing...

• Report Now Tech: AI-Based Text Analytics Platforms, Q1 2020

  Forrester's Overview Of 30 AI-Based Text Analytics Platforms Providers

  February 3, 2020 | Boris Evelson

  You can use AI-based text analytics platforms to improve customer acquisition, service, and retention; manage governance and risk; and gain efficiencies with robotic process automation (RPA). But...

• Report Forrester Infographic: The Insights-Driven Business Responsibility Matrix

  Maturity, Company Size, And Diversification Dictate Roles And Responsibilities

  January 7, 2020 | Boris Evelson

  Everyone's job is no one's job — which is why you need a clear responsibility and ownership matrix, especially for data and analytics roles and responsibilities within a company. The...

• Report Applying The Forrester Wave™: Enterprise BI Platforms, Q3 2019

  Extend Your Investment In An Enterprise BI Platform Beyond Just BI

  December 3, 2019 | Boris Evelson, John Rymer

  In July 2019, we published two Forrester Wave™ evaluations on enterprise business intelligence (BI) platforms — client-managed and vendor-managed. We used 19 criteria to evaluate 20 vendors across...

• Blog Forrester 2019 Enterprise BI Platform Wave™ Evaluations — Research Update

  July 29, 2019 | Boris Evelson

  Forrester has just published 2019 refreshes of our enterprise business intelligence (BI) platform Wave evaluations. As the BI market and the technology continue to evolve, so does our research....

• Report The Forrester Wave™: Enterprise BI Platforms (Client-Managed), Q3 2019

  The 13 Providers That Matter Most And How They Stack Up

  July 29, 2019 | Boris Evelson

  In our 19-criterion evaluation of client-managed enterprise business intelligence (BI) platform providers, we identified the 13 most significant ones — Birst, IBM, Information Builders, Microsoft,...

• Report The Forrester Wave™: Enterprise BI Platforms (Vendor-Managed), Q3 2019

  The 14 Providers That Matter Most And How They Stack Up

  July 29, 2019 | Boris Evelson

  In our 19-criterion evaluation of vendor-managed enterprise business intelligence (BI) platforms providers, we identified the 14 most significant ones — 1010data, Amazon Web Services, Birst, Domo,...

• Blog Business Intelligence Market Consolidation — What To Expect Next

  July 24, 2019 | Boris Evelson

  The past two years have seen a significant divergence in the maturity of the supply and demand sides of the business intelligence (BI) market. This divergence will influence market dynamics for the...

• Report FAQ: How To Survive The Ongoing BI Vendor Market Consolidation

  Five Frequently Asked Questions On Protecting BI Investments From Vendor Acquisition Risk

  July 24, 2019 | Boris Evelson

  The latest wave of M&A activity in the BI market reveals how the supply and demand sides of this market diverge in maturity. This FAQ report advises business insights pros on how to survive the...

• Report Research Overview: Text Analytics Technology

  A Guide To General-Purpose And Domain-Specific Platforms For Text Analytics

  July 18, 2019 | Boris Evelson

  To become an insights-driven business, organizations must strive to turn all data at their disposal into actionable insights. This is especially challenging when both structured and unstructured...

• Blog Enterprise BI Platforms Are Low-Code App Dev’s Best Kept Secret

  July 11, 2019 | Boris Evelson

  I recently had the privilege (not to mention a lot of fun) to participate in a brainstorming session with a large enterprise software vendor and my esteemed colleagues John Rymer, Rob Koplowitz,...

• Blog The BI Vendor Landscape Is Going Through Significant Changes — What Can You Do To Protect Your Investments?

  June 10, 2019 | Boris Evelson

  The business intelligence (BI) market is going through a round of significant consolidation. Earlier this month, Sisense acquired Periscope Data; last week, Google announced its intention to...