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As the coronavirus dominates the global headlines, businesses should take both defensive and strategic actions—focusing on customers, employees, and brand. Read more »
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Webinar Move At The Speed Of The Customer With AI-Enabled Consumer Intelligence Solutions
June 9, 2020 | Cinny LittleCustomer insights and market research professionals must keep up with fast-moving customers. That requires understanding people's attitudes and emotions as well as their behavior — what...
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Webinar The Forrester New Wave™: Market And Competitive Intelligence Platforms, Q4 2019
November 19, 2019 | Cinny LittleMarket and competitive intelligence (M&CI) is a fundamental strategic business competency, and it’s front of mind. In 2019, 57% of data and analytics technology decision makers report...
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Webinar Use The Four-Step GKAD Framework To Select The KPIs That Matter Most And Drive More Actions From Data And Insights
May 21, 2019 | Cinny LittleFirms continue to play a data-to-insights game of “telephone.” In the data-to-insights version, insights tumble into a gap between data-to-insights pros and stakeholders with...
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Webinar Use A Market And Competitive Intelligence (M&CI) Solution To Drive More Actions And Outcomes
Most firms have M&CI capabilities, but many struggle to align insights from information and data with stakeholders’ decisions for actions that improve business outcomes. This webinar...