Search Results

• Report The Forrester Wave™: Location Intelligence Platforms, Q2 2020

  Tools And Technology: The Digital Intelligence Playbook

  June 23, 2020 | James McCormick

  In our 30-criterion evaluation of location intelligence platform providers, we identified the nine most significant ones — CARTO, Esri, Google, Hexagon, MapLarge, Microsoft, Oracle, Salesforce, and...

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  Webinar The Future Of DMPs In A Cookieless World

  April 9, 2020 | Tina Moffett

  Data management platforms (DMPs) help advertisers analyze, create, and syndicate audiences through media buying platforms by connecting the advertiser's first-party data with third-party cookie...

• Report Now Tech: Customer Analytics Technologies, Q1 2020

  Forrester's Overview Of 33 Customer Analytics Providers

  March 25, 2020 | Brandon Purcell

  You can use customer analytics technologies to increase customer lifetime value (CLV), drive loyalty, and improve the customer experience (CX). But to realize these benefits, you'll first have to...

• Report The Forrester Tech Tide™: Data Management, Q1 2020

  Intermediate Level: Data Practices For Insights-Driven Businesses

  January 23, 2020 | Noel Yuhanna

  Data management is increasingly critical to firms' ability to win, serve, and retain their customers. To accelerate their performance in data management, companies are evaluating and adopting a...

• Report Applying The Forrester Wave™: Enterprise BI Platforms, Q3 2019

  Extend Your Investment In An Enterprise BI Platform Beyond Just BI

  December 3, 2019 | Boris Evelson, John Rymer

  In July 2019, we published two Forrester Wave™ evaluations on enterprise business intelligence (BI) platforms — client-managed and vendor-managed. We used 19 criteria to evaluate 20 vendors across...

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  Webinar The Forrester Wave™: Data Management Platforms In Asia Pacific, Q3 2019

  August 13, 2019 | Xiaofeng Wang

  This webinar explores the findings from the Q3 2019 Forrester Wave on data management platforms (DMPs) in Asia Pacific, which examined the capabilities and strategies of 10 top vendors. Key...

• Report New Tech: Enterprise Computer Vision Solutions, Q3 2019

  Forrester's Landscape Overview Of 33 Providers

  August 9, 2019 | Kjell Carlsson, PhD

  Are we in an AI revolution? Maybe. Are we in a computer vision (CV) revolution? Definitely. With hundreds of new startups and over $15B in new funding since 2013, CV solutions give enterprises...

• Report The Forrester Wave™: Enterprise BI Platforms (Vendor-Managed), Q3 2019

  The 14 Providers That Matter Most And How They Stack Up

  July 29, 2019 | Boris Evelson

  In our 19-criterion evaluation of vendor-managed enterprise business intelligence (BI) platforms providers, we identified the 14 most significant ones — 1010data, Amazon Web Services, Birst, Domo,...

• Report The Forrester Wave™: Data Management Platforms In Asia Pacific, Q3 2019

  The 10 Providers That Matter Most And How They Stack Up

  July 10, 2019 | Xiaofeng Wang

  In our 39-criterion evaluation of data management platforms (DMPs) in Asia Pacific (AP), we identified the 10 most significant ones — Adobe, BrainPad, Cxense, iPinYou, Lotame, nEqual, Oracle,...

• Report All Enterprises Need (Computer) Vision

  AI Advancements Drive Valuable Use Cases As Far As The Eye Can See

  June 14, 2019 | Kjell Carlsson, PhD

  Enterprises of all stripes are implementing new computer vision solutions to drive growth and operational efficiencies across a host of use cases, ranging from marketing to manufacturing. And, if...

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  Webinar Predictions For The Technology Channel In 2019

  March 14, 2019 | Jay McBain

  We have seen more disruption in the channel in the past 18 months than we saw in the past 37 years combined. Explore six major trends shaping indirect sales channels and strategy over the next...

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  Webinar Upgrade Your Enterprise Business Intelligence To Systems Of Insight With The Latest Technologies And Best Practices

  March 12, 2019 | Boris Evelson

  Most modern enterprises are data-driven — they get signals derived from data. The next generation of maturity — insights-driven business — requires that enterprises also turn...

• Report The Forrester Wave™: B2B Customer Analytics, Q1 2019

  The Six Providers That Matter Most And How They Stack Up

  March 11, 2019 | Allison Snow

  In our 35-criterion evaluation of B2B customer analytics providers, we identified the six most significant ones — 6sense; CaliberMind; Datorama, a Salesforce company; Lattice Engines; Mintigo; and...