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As the coronavirus dominates the global headlines, businesses should take both defensive and strategic actions—focusing on customers, employees, and brand. Read more »
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Report Four Steps To A Data Management Strategy In Light Of Big Data
Data is the lifeblood of your entire organization. It should enlighten every function of the business, including CX, operations, marketing, sales, service, and finance. A data management (DM)...
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Report The Cloudy Future Of Hadoop
Hadoop Is Here To Stay, But The Cloud Will Change What It Is
Happy birthday! This is the year that Apache Hadoop and its community turns 10 years old, and we have all watched the child star rocket to big data superstardom. But will this bright future...
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Report Perishable Insights — Stop Wasting Money On Unactionable Analytics
Use Forrester's Perishable Insights Framework To Prevent Fresh Data From Going Stale
August 11, 2016 | Mike Gualtieri, Rowan CurranInsights derived from data and analytics have a shelf life. Some are as fleetingly fragile as avocados, some as timeless as Twinkies. To maximize value from data and analytics, enterprises must...
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Report Big Data Security Strategies For Hadoop Enterprise Data Lakes
Apply Zero Trust To Your Big Data Security Strategy
April 25, 2016 | Mike Gualtieri, John Kindervag, Kelley MakThe crown jewels must be protected. Data stored in Hadoop is no exception. As application development and delivery (AD&D) professionals rush to build data lakes using Hadoop, they often do so...
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Report The Forrester Wave™: Big Data Hadoop Cloud Solutions, Q2 2016
Elasticity, Automation, And Pay-As-You-Go Compel Enterprise Adoption Of Hadoop In The Cloud
"We want to do Hadoop in the cloud." That's what we increasingly hear from enterprises that have successfully run on-premises Hadoop proof-of-concepts. CIOs charge their enterprise architecture...
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Report SQL-For-Hadoop: Critical Technology For Customer-Obsessed Firms
Which Type Of SQL-For-Hadoop Will Help You Turn Customer Obsession Into Reality?
To help your firm become customer-obsessed, you must supply your business partners with access to the data they need to understand customers. Although they're attracted to Hadoop's low cost and...