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Customer Experience Management | Michele Goetz | Use customer insights to gain competitive advantage is in my interests.
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As the coronavirus dominates the global headlines, businesses should take both defensive and strategic actions—focusing on customers, employees, and brand. Read more »
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Dynamic Ecosystems Require Dynamic Data Governance
November 16, 2018
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The Data Governance Wheel Spins On Business Outcomes
November 16, 2018
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Search Results
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Report Customer Experience Demands Outcome-Oriented Data Governance
November 16, 2018 | Michele GoetzData governance programs often start with a burst of enthusiasm and then fade away. This creates peaks and valleys in an organization's ability to know its customers and engage relevantly with...
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Report Welcome To The World Of Watson Engagement Advisor
Cognitive Computing Tackles Customer Engagement
January 28, 2015 | Tim Sheedy, Michele GoetzIn 2014, IBM launched the Watson Group, its first new business unit in 19 years, to bring Watson to the market as a business technology application. Watson's unique value lies in its ability to...