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As the coronavirus dominates the global headlines, businesses should take both defensive and strategic actions—focusing on customers, employees, and brand. Read more »
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Report The European Technology Brand Scorecard 2007
Nokia And Sony Top The European Brand Scorecard
September 28, 2007 | Paul JacksonForrester surveyed European online consumers about their use, future use, and trust of 27 technology brands, including PC, consumer electronics, and mobile phone brands. We have evaluated brands...
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Report Sony PSP: A Consumer Communication Hub?
New Opportunities For Media, Telco, And Device Firms
May 25, 2007 | Paul JacksonOn Wednesday, Sony Computer Entertainment Europe (SCEE) and BT announced that they will work together over the next four years to deliver advanced communications applications to the PSP gaming...
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Report Vista Will Enter The Market On High-End PCs
Early Adopters To Turn To Sony And Toshiba For Stylish Vista-Powered Machines
January 26, 2007 | J. P. GownderWindows Vista will first benefit niche players in the consumer PC industry. Natural winners will include vendors of high-end PCs like Sony and Toshiba, whose products will appeal to the nearly...
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