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As the coronavirus dominates the global headlines, businesses should take both defensive and strategic actions—focusing on customers, employees, and brand. Read more »
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Report The ROI Of CX Transformation
The Business Case Report In The CX Transformation Playbook
Customer experience (CX) transformation efforts bring benefits like increased customer retention and greater cross-sell opportunity. To get those benefits, CX leaders need to invest in areas like...
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Report The ROI Of Design Thinking: Part 2, How To Calculate
Find Your Organization's ROI Using Forrester's Total Economic Impact Methodology
In part 1 of this two-part series on the ROI of design thinking, Forrester found that three-quarters of projects can return double their investment (or more) in design thinking — with a median...
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