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As the coronavirus dominates the global headlines, businesses should take both defensive and strategic actions—focusing on customers, employees, and brand. Read more »
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Report Forrester Research Social Media Forecast, 2013 To 2018 (US)
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April 4, 2013 | Jitender MiglaniOnline social media spending by companies, segmented by spending on integrated campaigns, agency fees, display ads on social networks, and technology spending. Includes social spending directed...
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Report Forrester Research Social Media Forecast, 2012 To 2017 (US)
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December 5, 2012 | Niki ScevakOnline social media spending by companies, segmented by spending on integrated campaigns, agency fees, display ads on social networks, and technology spending. Agency fees spending is broken out by...