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The Brand Experience Playbook For 2021
Create A Customer-Obsessed Brand Experience
In the age of the customer, CMOs have a steep hill to climb in building their brands with distracted, empowered customers. In this new era, CMOs must shift from a company-centric approach of...
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Report Six Trends Reshape The Content Capture Market
Increasing Digitization, Big Data, And Analytics Have The Potential To Lower The Capture Administrative Burden
September 5, 2014 | Craig Le ClairToday most enterprises rely on inbound content capture technology designed for paper and fax and aligned specifically with a line of business. But now the BT agenda is clear: Help fully digitize...