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  • Web Content Management (WCM)
  • eBusiness & Channel Strategy

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The Enterprise Content Management Playbook For 2021

The ECM Playbook Is Your Guide To A Rejuvenated Program Strategy

Enterprise content management (ECM) continues to evolve to services-driven platforms. Rapid changes in the technology and competitive landscape complicate businesses' objectives to grow revenue and...

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  • Report Brief: Why You're Stuck With Content And Commerce Platforms For Now

    Balance eCommerce And Web Content Management Platforms To Serve The Digital Customer Experience
    February 4, 2016 | Clement Teo

    Most firms in Asia Pacific have discrete brand and commerce platforms, as they serve different objectives. But to delight empowered customers, firms must deliver exceptional customer experiences...

  • Report Adobe Wades Waist Deep Into The Commerce Market

    Adobe Broadens Its Commerce Partnerships To Deepen The Appeal Of Adobe Experience Manager (AEM) In Commerce Deals
    August 7, 2014 | Peter Sheldon

    Over the past six months, Adobe has been making efforts to become a pivotal and potentially disruptive player in the already mature commerce platform market. At the heart of this strategy lies the...

  • Webinar Commerce And Content: The Perfect Couple Or A Tumultuous Affair?

    February 11, 2014 | Peter Sheldon, Stephen Powers

    In the age of the customer, companies need unified web experiences. But marketing and eBusiness teams often operate independently, leading them to buy and operate different web content management...

  • Report Commerce And Content: The Perfect Couple Or A Tumultuous Affair?

    Choosing Between eCommerce And Web Content Management Solutions
    November 19, 2013 | Peter Sheldon, Stephen Powers

    Companies need cohesive digital customer experiences, but marketing and eCommerce groups often operate in silos with differing objectives, which leads them to buy and operate independent solutions...

  • Report Market Overview: Language Service Providers 2013

    Selecting A Vendor For Your Translation And Localization Needs
    June 20, 2013 | Peter Sheldon, Lily Varon

    Increasingly, eBusinesses are looking to internationalization as a way to find new revenue opportunities. However, global businesses face a variety of challenges in building and operating...

  • Report The Emergence Of Customer Experience Management Solutions

    How CXM Will Help eBusiness Leaders Drive Interactions Across Touchpoints
    August 10, 2011 | Brian K. Walker

    A new type of solution is emerging on the commerce technology landscape that promises to help eBusiness leaders drive customer targeting, content relevancy, and personalization on their sites and...

  • Report The eCommerce Content Conundrum

    Solving The Growing Content Challenge Through A Cocktail Of Solutions
    December 21, 2010 | Brian K. Walker

    Commerce organizations are drowning in content. Their catalogs have grown, the sources of the product content propagated, and site versions divide and multiply across geography, microsites, and...

  • Report Case Study: Hunter Douglas Europe Grows Via Distributed Content Management Platform

    ChannelNet Solution Improves Network Of Web Sites For Local Dealers
    November 16, 2009 | Chad Mitchell

    Hunter Douglas, a leading manufacturer of window coverings and architectural products, distributes its products through thousands of local dealers. Hunter Douglas saw an expanding online consumer...

  • Report The Future Of The eCommerce Platform

    Dropping The "E" In eCommerce
    May 18, 2009 | Brian K. Walker

    eCommerce has come into its own as a key channel for both direct-to-consumer and business-to-business (B2B), and platform solutions to enable them have followed suit. But eCommerce continues to...

  • Report Global Web Site Spending: Benchmarking Spending On International Offerings

    February 12, 2009 | Zia Daniell Wigder

    Despite the belt-tightening taking place at many businesses, the majority of companies do not plan to curtail spending on global Web initiatives in 2009. A survey of 250 Web site decision-makers...

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