Featured content
The Retail E-Commerce Playbook For 2021
The Art And Science Of Retail eCommerce
Retail eCommerce sales continue to climb, and digital business executives must check all the boxes to ensure that they're not missing either opportunities for direct online sales or ways that...
Charts & Figures
-
McDonald's Excels At Localizing Its Products And Marketing
February 11, 2021
-
Italian Consumers Are More Sensitive To Local Values
February 11, 2021
-
Consumer Values Differ Dramatically By Country
February 11, 2021
Search Results
-
Report Geopolitical Disruption Demands Local Trust
CMOs At Global Brands Must Pivot To Truly Multilocal Operations
February 11, 2021 | Thomas HussonEven before COVID-19, significant economic, political, and tech trends were fragmenting the global order. The pandemic's economic and social crises and associated geopolitical shifts will drive...
-
Report Retailers Are Starting To Reap The Rewards Of Omnichannel Commerce
Landscape: The Omnichannel Commerce Playbook
March 26, 2020 | Michelle BeesonBecause customer expectations are so high, digital business professionals are investing heavily in customer-facing and back-end technology to deliver great experiences. This report analyzes...
-
Report Process Makes Perfect: Exceed Customer Expectations With Omnichannel Excellence
Processes: The Omnichannel Commerce Playbook
March 13, 2020 | Brendan WitcherAlthough having a functioning omnichannel fulfillment program is now a basic necessity, many retailers still fail to meet customer expectations. They also struggle to fully understand program...
Content Type
ApplyFilters
Industry
- Apparel (5)
- Omnichannel Retail (5)
- Retail Technologies (5)
Primary Role
- CMO (5)
- eBusiness & Channel Strategy (5)
Topics
- B2C eCommerce (5)
- Global eCommerce (5)
- Online Retail (5)
Analyst
- Thomas Husson (5)
- Michelle Beeson (4)
- Brendan Witcher (1)