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As the coronavirus dominates the global headlines, businesses should take both defensive and strategic actions—focusing on customers, employees, and brand. Read more »
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Report Driving Sales Through Banking Shops
How Lessons From Retail Can Make Bank Branches More Successful
October 2, 2008 | Vanessa Niemeyer, Ph.D.Banks have rediscovered their branch networks as a strategic sales channel and have renewed their focus on branch development. Innovative banks like Washington Mutual and Jyske Bank have taken...
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Report Technographics® Insight: US Consumers Take To The Web For Some Banking Activities But Not Others
June 12, 2008 | Grey HeldThis Technographics Insight takes a look at US online consumers¿ channel preferences for engaging in a variety of banking activities.
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Report How Canadians Rate Their Banks On Customer Advocacy
November 15, 2007 | Bill DoyleForrester's research shows that a key driver of deeper customer relationships is a trait we call "customer advocacy," the perception by customers that a firm has their best interests at heart. When...
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