Search Results

• Report Chief Data Officers: Evolve Your Teams To Accelerate Impact From Data Insights

  January 5, 2021 | Jennifer Belissent, PhD

  In many organizations, the chief data officer (CDO) role has evolved to become more of a chief insights officer with purview over both data and analytics. With a single role responsible for the...

• Report Rethink Metrics To Gain DX Traction

  Performance Management: The Digital Experience Delivery Playbook

  January 4, 2021 | Joe Cicman, Caleb Ewald

  Traditional, centralized application development and delivery (AD&D) teams often measure only two things: time and budget. Without the right metrics, AD&D doesn't have clarity about digital...

• Report Build An Outside-In Contact Center Roadmap

  Roadmap: The Contact Centers For Customer Service Playbook

  December 31, 2020 | Art Schoeller

  In most industries, a large percentage of customer contacts need support from contact center agents. Developing a solid contact center roadmap in the context of a broader customer experience (CX)...

• Report Quantifying The Business Value Of SaaS DOP Investments

  Business Case: The Digital Operations Platforms Playbook

  December 30, 2020 | Liz Herbert, Adam Schlegel

  As firms look to replace old legacy enterprise resource planning (ERP) solutions with modern digital operations platforms (DOPs) to drive business agility and customer outcomes, they're...

• Report Digital Transformation Requires Development Transformation

  Vision: The Modern Application Delivery Playbook

  December 29, 2020 | Jeffrey Hammond, Diego Lo Giudice, Christopher Condo

  Most IT organizations don't have the right operational models to develop and deliver great digital experiences. This report makes a case that digital and software development leaders should take a...

• Report Implement Essential Change Management Practices To Improve Digital Experience Delivery

  Continuous Improvement: The Digital Experience Delivery Playbook

  December 29, 2020 | Joe Cicman, Caleb Ewald

  So, you've finished your first major digital experience delivery project: You've launched the app, modernized the website, and integrated your digital experience technologies. Now you must create a...

• Report Digital Rewrites The Rules Of Business

  Vision: The Digital Business Playbook

  December 24, 2020 | Nigel Fenwick, Ted Schadler, Caleb Ewald

  The pandemic reinforced how technology improves the economics and capabilities of every business. Using new digital capabilities, it is 10 times cheaper and faster to adapt your workforce, engage...

• Report Monetize Data Strategically: Prioritize Data And Analytics Initiatives

  Intermediate Level: Process Practices For Insights-Driven Businesses

  December 23, 2020 | Jennifer Belissent, PhD

  Everyone wants to monetize their data, but the growing stream of data and analytics requests overwhelms insights teams. In a recent Forrester inquiry, a client asked, "Is a dollar of cost savings...

• Report Debunking Three Services Sourcing Myths

  How To Align Your Sourcing Strategies To The Future Of Services

  December 16, 2020 | Duncan Jones

  The old plan-build-run models of services are giving way to a new services paradigm where transformation is continuous and multidimensional. To derive competitive advantage from it, CIOs need...

• Survey Business Technographics® Software Survey, 2020

  December 14, 2020

  Survey Topics Priorities and structure Software strategy General software questions Application portfolio Packaged software — adoption and vendors Software as a service (SaaS) Platform as a...

• Report IoT Transforms Supply Chain Management

  Assess Opportunities To Enhance Your Supply Chain Processes Using IoT Solutions

  December 11, 2020 | Michele Pelino, Paul Miller

  Across verticals, enterprises use a variety of internet-of-things (IoT)-enabled processes to transform their end-to-end supply chain operations. This report identifies areas where IoT solutions...

• Report Build An Insights-Driven Business

  The Executive Overview Of The Insights-Driven Business Playbook

  December 9, 2020 | Srividya Sridharan, Gene Leganza

  In a hypercompetitive business environment and the post-pandemic world, applying data and analytics at every chance to differentiate products and customer experiences is a prerequisite for success....

• Report DataOps For The Intelligent Edge Of Business

  Go Beyond Traditional Data Management And Governance

  December 3, 2020 | Michele Goetz

  The world of data is changing from persistent states to data in motion. New data management and governance practices are necessary to move from analytics to operational use cases. To make this...

• Report Cloud Powers The Adaptive Enterprise

  Vision: The Cloud Computing Playbook

  November 30, 2020 | Dave Bartoletti

  Cloud is no longer tactical but rather a strategic enabler of connected platform economies. Infrastructure and operations (I&O) leaders must orchestrate cloud ecosystems that link employees,...

• Survey Business Technographics® Business And Technology Services Survey, 2020

  November 23, 2020

  Survey Topics Priorities Use cases of third-party services Vendor selection and selection criteria Vendors and strategic partnerships Digital transformation Budget and spending Digital business...

• Report Analytics, Cloud, And Intelligent Content Services: Stay Ahead Of The Curve

  Benchmarks: The Enterprise Content Management Playbook

  November 6, 2020 | Cheryl McKinnon

  Benchmarks provide enterprise architecture (EA) professionals and their content management program peers with data to inform their roadmaps. Use this report to gauge how other organizations invest...

• Report The Critical Role Of Policy In Enterprise Collaboration

  Processes: The Enterprise Collaboration Playbook

  October 21, 2020 | Art Schoeller

  A clear collaboration policy is essential for employees using customer, partner, and internal collaboration tools. While it takes a cross-organizational team to establish a collaboration policy,...

• Survey Business Technographics® Security Survey, 2020

  October 19, 2020

  Survey Topics Priorities and org structure Cybersecurity and privacy maturity assessment General security questions Technology risk and policy Sourcing strategy Governance, risk, and...

• Survey Business Technographics® Infrastructure Survey, 2020

  October 19, 2020

  Survey Topics Priorities Organizational information IT and digital operations Infrastructure initiatives Sourcing strategy Cloud Public cloud Hosted private cloud Internal private cloud Hybrid...

• Survey Business Technographics® Asia Pacific Cloud And Services Survey, 2020

  October 16, 2020

  Survey Topics Priorities General security Technology risk Use cases of third-party services Digital transformation IT and digital Infrastructure/hardware initiatives Cloud strategy, management,...

• Report Service Desk 2020: It's All About Employee Experience

  Reliable, Accessible Services Fuel Innovation And Satisfaction

  October 6, 2020 | Charles Betz, Andrew Hewitt

  Although new technologies emerge every day, employees can't do their best work because they can't find the services they need, and when they do, bureaucracy causes unacceptable delays. In an era of...

• Survey Business Technographics® Marketing Survey, 2020

  August 31, 2020

  Survey Topics Organizational information — priorities and challenges Organizational information — structure Budget detail Demand management Content marketing Marketing...

• Survey Business Technographics® Workforce Survey, 2020

  August 24, 2020

  SURVEY TOPICS   Device usage Device inventory App usage Device preferences Device ownership and bring your own (BYO) App inventory App ownership App attitudes Mobile wireless...

• Report AI Aspirants: Caveat Emptor

  Tackle Third-Party Risk Head-On And Improve AI Accountability

  August 12, 2020 | Brandon Purcell

  A lack of accountability in AI can result in regulatory fines, brand damage, and lost customers. This report advises business insights pros on how to improve their companies' AI accountability by...

• Report Forrester Infographic: The State Of Better And Best Practices In B2B Marketing

  Landscape: The B2B Marketing Playbook

  July 28, 2020 | Lori Wizdo, Meredith Cain

  Marketers at high-growth B2B companies demonstrate similar strategies and tactics that set them apart from their peers at companies with average or subpar performance. While there is no "paint by...