Search Results

• Report Best Practices In Indian Mobile Payment Apps

  January 21, 2021 | Arnav Gupta

  In 2019, Forrester conducted a Forrester Wave™ evaluation of Indian payment apps, assessing the functionality and user experience (UX) of the top Indian payment app providers. However, these apps...

• Report Forrester Infographic: Indian Banks Need To Foster Customers’ Financial Well-Being

  December 18, 2020 | Arnav Gupta

  Indian consumers are stressed about their finances — a situation exacerbated by the pandemic. They're anxious about their financial situation and need help managing their money effectively to...

• Report Case Study: SBI Card Transformed Digital Customer Service With Targeted Automation

  December 14, 2020 | Vasupradha Srinivasan, Arnav Gupta

  Leading Indian credit card and financial services provider SBI Card transformed its end customer experience (CX) with targeted AI and automation initiatives. SBI Card put together a mix of...

• Report Q&A: How Digital Small Business Lenders Are Disrupting Finance In India

  Disruptive Firms Have The Potential To Upend The Traditional Lending Business

  July 28, 2020 | Arnav Gupta

  Traditional lenders lend money to existing customers or profitable businesses. But Indian startups are using digital technology to improve business lending by offering quick loans to micro, small,...

• Report Predictions 2020: India

  Value-Driven Firms In India Will Win In The Post-Pandemic World

  May 7, 2020 | Amit Bhatia, Arnav Gupta, Satish Meena

  At the start of 2020, business across the globe was humming. Then, COVID-19 blew up around the world — and things changed fast. As the situation evolves, how will Indian firms react? In the...

• Report Forrester Infographic: Deliver Better Banking Experiences To Retain Indian Customers

  January 31, 2020 | Arnav Gupta

  In May 2019, Forrester surveyed 2,988 metropolitan Indian online adults to understand their expectations when interacting with Indian financial services firms. This report helps digital banking...

• Report Q&A: How Digital Consumer Lenders Are Disrupting Finance In India

  Digital Consumer Lenders Are Expanding The Market To Serve New Borrowers And Drive Growth

  January 22, 2020 | Arnav Gupta, Sanjeev Kumar

  In India, startups are using digital technology to improve consumer lending; they offer quick loans to borrowers with no credit history by using alternative data sources, continuously honing their...

• Report Six Common Mistakes In Indian Payment Apps And How To Fix Them

  Best Practices In Mobile Payment App Functionality From Providers In India

  January 3, 2020 | Arnav Gupta

  The recent Forrester Industry Wave™ evaluation of payment apps in India assessed the functionality and user experience (UX) of eight Indian payment app providers. Our evaluation uncovered a number...

• Report The Forrester Payments Wave™: Indian Mobile Apps, Q4 2019

  PhonePe Offers The Best Digital Experience In Mobile Payments

  December 17, 2019 | Arnav Gupta, Amit Bhatia

  Mobile apps have become the touchpoint of choice for millions of Indians to manage their finances, leading to a wave of new payment apps in the country. Digital teams must build mobile payment...

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  Webinar The Pulse Of Financial Services Customers In Asia Pacific

  November 5, 2019 | Zhi-Ying Barry, Frederic Giron, Arnav Gupta

  The adoption of digital banking is about to accelerate and reach new levels of scale in Asia Pacific. Pioneers such as WeBank and Kakao have foreshadowed what is on the way, but this is just the...

• Report Indian Banks: Deliver Better Experiences Or Risk Losing Customers

  September 19, 2019 | Arnav Gupta

  Forrester recently surveyed 2,988 metropolitan Indian online adults to understand what they expect when interacting with Indian financial services firms. This infographic helps digital leaders at...

• Report Prioritize Initiatives For Digital Banking Success In India

  An Introduction To Forrester's Digital Banking Initiatives Prioritization Framework

  September 3, 2019 | Arnav Gupta

  Digital banking teams want advanced easy-to-use digital banking touchpoints and must prioritize their development efforts based on what their customers really want and value. This report helps...

• Report Seven Common Mistakes In Indian Mobile Banking Functionality And How To Fix Them

  Learn From Best Practices To Evolve Mobile Banking Experiences

  July 26, 2019 | Arnav Gupta

  Forrester recently concluded its Forrester Industry Wave™ evaluation of mobile banking apps in India, which assessed the functionality and user experience (UX) of the mobile banking apps of seven...

• Report The Forrester Banking Wave™: Indian Mobile Apps, Q2 2019

  While Evolving New Functionality, Focus On Usability Too

  May 30, 2019 | Arnav Gupta, Amit Bhatia

  Mobile apps have become the touchpoint of choice for millions of Indians to manage their finances. Digital banking teams need to build mobile banking experiences around customer needs, empowering...