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As the coronavirus dominates the global headlines, businesses should take both defensive and strategic actions—focusing on customers, employees, and brand. Read more »
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Report Forrester Infographic: Brand Communication And Action Drive Perception For Indian Banks
December 30, 2020 | Amit BhatiaApart from spawning a health crisis in 2020, the pandemic inevitably also created an economic one, pushing financial institutions into the spotlight. Like their global peers, banks in India strove...
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Report Forrester Infographic: State Of CX In India
Lessons Learned From Forrester’s CX Index™ Data
July 11, 2019 | Amit BhatiaSince 2015, Forrester has been measuring the customer experience (CX) in India using our proprietary Customer Experience Index (CX Index) methodology. This infographic presents some key insights on...