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As the coronavirus dominates the global headlines, businesses should take both defensive and strategic actions—focusing on customers, employees, and brand. Read more »
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Report Customer Communities Are Buzzworthy Again: Answer Four Key Questions Before You Jump In
December 11, 2019 | Emily CollinsCommunity-related marketing is back in vogue. Marketers want to connect more authentically and emotionally with empowered consumers. Digital-native brands like Peloton and Glossier make it seem...