Search Results

• Report Increase Engagement With A Customer-Centric Loyalty Program Refresh

  Case Study: How PCC Community Markets Deployed An Enterprisewide Approach To Loyalty

  February 19, 2021 | Emily Collins, Sarah Dawson

  Earning customer loyalty demands more than implementing a rewards program. Seattle-based PCC Community Markets (PCC), the largest community-owned food market in the US, used an enterprisewide...

• Report Create A Loyalty Strategy, Not Just A Rewards Program

  Executive Overview: The Customer Loyalty Playbook

  March 26, 2020 | Emily Collins

  Earning customer loyalty demands more than implementing a rewards program. Strategies that rely purely on loyalty programs offering points and discounts miss an opportunity to drive deeper...

• Report The ROI Of Loyalty Programs

  Business Case: The Customer Loyalty Playbook

  March 5, 2020 | Emily Collins, Reggie Lau

  Loyalty programs help companies identify and collect rich data about their best customers to reward, recognize, and retain them. This report helps B2C marketing professionals make the case for...

• Report The Forrester Wave™: Loyalty Technology Platforms, Q2 2019

  The 13 Providers That Matter Most And How They Stack Up

  April 9, 2019 | Emily Collins

  In our 28-criterion evaluation of loyalty technology platforms, we identified the 13 most significant ones — Aimia, Annex Cloud, Brierley+Partners, Cheetah Digital, Clutch, Collinson, Comarch,...