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The B2B Marketing Playbook For 2021
A Guide To Surviving And Thriving In The B2B Marketing Renaissance
Dramatic changes in buyers' behavior, digitally disruptive business models, and fast-paced technology evolution have changed the business landscape to such a great extent that B2B marketing is now...
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Charts & Figures Many Roles Contribute To The Business Case
Model The ROI Of B2B Marketing Technology Investments
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Charts & Figures Forrester's Total Economic Impact™ (TEI) Framework Examines Benefits, Costs, Flexibility, And Risk
Model The ROI Of B2B Marketing Technology Investments
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Charts & Figures Key Elements Of The Business Technology Business Case
Model The ROI Of B2B Marketing Technology Investments
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Charts & Figures An ROI Model Leveraging Forrester's Total Economic Impact™ (TEI) Framework
Model The ROI Of B2B Marketing Technology Investments