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  • Organizational Structure

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  • Report The Best Tech Leaders Develop Creative People For Customer Obsession

    Advanced Level: People Practices For IT Transformation
    April 9, 2019 | Gordon Barnett

    Firms that are advanced in their IT transformation efforts may operate well; however, they often lack the culture, talent, and structure they need to adapt to the continuous demands impacting the...

  • Report Technologists — And The Business — Must Execute At The Speed Of DevOps

    Intermediate Level: People Practices For IT Transformation
    April 8, 2019 | Gordon Barnett

    Intermediate organizations have the basics well in hand. They've broken down silos, institutionalized customer centricity, and built a foundation of agile processes. However, to advance, CIOs and...

  • Report Build An Adaptable Organization Structure To Accelerate Digital Business

    Intermediate Level: Structure Practices For Digital Business
    April 5, 2019 | Jacob Morgan

    Digital leaders often ask Forrester, "What's the perfect organizational structure?" There isn't one. While any organizational choice is a tradeoff of efficiency, control, localization, and speed, a...

  • Report Forrester Infographic: Learn From The Best In Your Digital Transformation Journey

    The Benchmark Report In The Digital Business Playbook
    April 3, 2019 | Ted Schadler, Mike Chirokas

    Digitally advanced firms are markedly different: By innovating at the intersection of experiences and operations, embracing emerging technology, partnering omnivorously, and building digital...

  • Report Invest In Fresh Skills As ECM Shifts To Modern Content Platforms

    Organization: The Enterprise Content Management Playbook
    February 25, 2019 | Cheryl McKinnon

    As enterprise content management (ECM) investments shift to content services and cloud deployment models, the composition of the program team will change. Enterprise architecture (EA) professionals...

  • Report Design For Dependability By Embracing A Future Of Trusted Technology

    Reliable Services Are Critical For A Secure, Always-On Economy
    February 25, 2019 | Naveen Chhabra

    As the world evolves into a connected web of services that weave devices, users, and data in a seamless user experience, the megacloud providers have set expectations — for always-on capabilities,...

  • Report Build An Agile BI Organization To Support An Insights-Driven Culture

    Organization: The Business Intelligence Playbook
    February 19, 2019 | Boris Evelson

    An insights-driven organizational culture is key to enterprise success and competitive differentiation, and Agile business intelligence (BI) is a required foundational component to make it succeed....

  • Report Tackle The California Consumer Privacy Act Now

    Use Your GDPR Compliance Programs To Prepare For The New CCPA Requirements
    February 8, 2019 | Enza Iannopollo

    In less than one year's time, regulators in California will start enforcing the requirements of the California Consumer Privacy Act (CCPA). Brazil has just passed new privacy regulations, and India...

  • Report Embrace Next-Generation Digital Organization Structures

    Advanced Level: Structure Practices For Digital Business
    February 7, 2019 | Martin Gill, Jacob Morgan

    Digital innovators embrace new organizational structures. Cross-functional working is a given, but innovators go further, democratizing trust in the outside world in return for speed, inspiration,...

  • Report Kick-Start Your Digital Organization Structure

    Beginner Level: Structure Practices For Digital Business
    February 6, 2019 | Jacob Morgan, Martin Gill

    A well-organized, empowered digital business team can make or break the early stages of digital transformation. Successful digital business leaders know that building a single, central digital team...

  • Report Build Your Security Organization

    Organization: The S&R Practice Playbook
    January 31, 2019 | Jeff Pollard, Paul McKay

    CISOs are constantly evaluating the structure and make-up of their organization to make sure it aligns with business and risk management needs. This report examines key organizational challenges...

  • Report New Roles, Skills, And Structures Are Needed For L2RM Success

    Organization: The Lead-To-Revenue Marketing Playbook
    January 29, 2019 | Lori Wizdo

    B2B marketing leaders are realizing that lead-to-revenue management (L2RM) is not just an opportunity to automate the existing demand generation program. L2RM standardizes, automates, and scales...

  • Report Eliminate Confusion In Data Management Roles And Responsibilities

    Organization: The Data Management Playbook
    January 9, 2019 | Gene Leganza

    As enterprise architecture (EA) leaders prioritize data capabilities, they're looking broadly at how data management (DM) resources are spread across the organization. Where can they consolidate...

  • Report Digital Org Structures Illustrated

    Use These Eight Org Charts To Inform Your Digital Team Best Practices
    January 2, 2019 | Martin Gill

    There's no one right org chart. The answer for your business depends on a myriad of factors — go-to-market strategy, industry, digital maturity, and more. But there are emerging best practices that...

  • Report The Four Facets Of Adaptable Digital Commerce Teams

    Organization: The Retail eCommerce Playbook
    December 19, 2018 | Sucharita Kodali

    Rapidly changing market conditions are forcing retailers to balance a growing eCommerce business with an often challenging store business and customers with high expectations and many choices. How...

  • Report Building A Customer-Obsessed IAM Team

    Organization: The Identity And Access Management Playbook
    December 18, 2018 | Merritt Maxim, Andras Cser

    For security and risk (S&R) leaders building a comprehensive customer identity and access management (CIAM) strategy for their digital business, this report provides an overview of the skills and...

  • Report A Four-Tier Approach To Building Your Innovation Network

    Build And Manage Your Innovation Network Effectively
    December 14, 2018 | Dan Bieler

    The ability to effectively participate in and contribute to innovation networks is a core competency of the CIO's innovation strategy. As traditional linear value chains give way to network-based...

  • Report Organize And Staff For B2B Digital Transformation

    Organization: The B2B eCommerce Playbook
    December 7, 2018 | John Bruno

    Today's B2B eCommerce organizations must balance executing on a digital strategy with transforming a business. Individually, each priority represents a difficult challenge. Combined, they represent...

  • Report Understand AR's Beneficiary Landscape

    Landscape: The Industry Analyst Relations Playbook
    December 6, 2018 | Kevin Lucas

    Analyst relations (AR) can help a vendor win, serve, and retain customers. But whether the AR team is supporting its traditional beneficiaries or not, it typically guesses at the detail of their...

  • Report The State Of Customer Analytics 2018

    Benchmarks: The Customer Analytics Playbook
    December 4, 2018 | Brandon Purcell, Emily Miller

    To assess the state of analytics adoption, including goals, challenges, and analytics sophistication, Forrester and Burtch Works fielded an online survey to 144 North American analytics and...

  • Report Three Culture Practices For Long-Term Customer Centricity

    Advanced Level: Culture Practices For CX Transformation
    November 30, 2018 | Samuel Stern

    Very few companies have truly customer-obsessed cultures that can create and sustain a competitive advantage in the marketplace. Those that do got there by innovating. These culture leaders realign...

  • Report Set Risk And Compliance Accountability With Forrester's RASCI Tool

    Organization: The Governance, Risk, And Compliance Playbook
    November 29, 2018 | Nick Hayes

    This report helps risk professionals build and maintain an effective GRC stakeholder plan, outlining the major tasks and expectations for key leaders you will hold accountable for the success or...

  • Report 2018 US Tech Talent Hotspots

    Tap New Metro Markets To Get The Tech Talent You Need At A Cost You Can Afford
    November 14, 2018 | Andrew Bartels, Nate Meneer

    A highly skilled, customer-obsessed tech workforce is a powerful competitive advantage in the age of the customer. But a strong labor market and the growing need for tech skills across all...

  • Report Put The Business Back In Your Data Management Business Case

    Business Case: The Data Management Playbook
    November 12, 2018 | Michele Goetz

    Be customer driven: It's time for enterprise architects to put the business back in the business case. Partner with business stakeholders to define where and how data will advance the business and...

  • Report Predictions 2019: Retail

    Global Economics, Regulators, And Brand Strategies Will Shape The Year Ahead For Retailers And Brands

    Digital business professionals, get ready now for a tumultuous 2019. The key: Put digital at the heart of your business strategy to navigate everything from global economic factors to the growth of...

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