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• Report Service Desk 2020: It's All About Employee Experience

  Reliable, Accessible Services Fuel Innovation And Satisfaction

  October 6, 2020 | Charles Betz, Andrew Hewitt

  Although new technologies emerge every day, employees can't do their best work because they can't find the services they need, and when they do, bureaucracy causes unacceptable delays. In an era of...

• Report Drive Successful Outcomes With Strategy: Align ECM Programs To Core Business Missions

  Strategic Plan: The Enterprise Content Management Playbook

  September 16, 2020 | Cheryl McKinnon

  Enterprise architecture (EA) professionals need a solid content strategy that serves business objectives such as revenue growth and improved customer experience — without neglecting compliance...

• Report Invest In Fresh Skills As ECM Shifts To Modern Content Platforms

  Organization: The Enterprise Content Management Playbook

  September 11, 2020 | Cheryl McKinnon

  As enterprise content management (ECM) investments shift to content services and cloud deployment models, the composition of the program team will change. Enterprise architecture (EA) professionals...

• Report The State Of Disaster Recovery Preparedness In 2020

  Review Business And IT Risks With Evolving Business Operations

  August 24, 2020 | Naveen Chhabra

  Technology outages damage customer confidence in a business. While infrastructure and operations (I&O) leaders have more tools at their disposal to prepare themselves to recover from any type of...

• Report Programs, Not Projects: The Shift To Content Services Demands Agility And Iteration

  Continuous Improvement: The Enterprise Content Management Playbook

  August 14, 2020 | Cheryl McKinnon

  Successful enterprise content management (ECM) deployments share several common characteristics: engagement with business stakeholders; clear governance programs; adoption of Agile development and...

• Report Win Funding For Your Customer Service Project

  Business Case: The Contact Centers For Customer Service Playbook

  August 14, 2020 | Ian Jacobs, Kate Leggett

  In the age of the customer, customer service must be a cornerstone of a company's customer experience (CX) strategy. Customer service leaders must invest in modernizing their technology. Doing so...

• Report Use Adaptive Intelligence To Power Next-Generation Customer Relationships

  Outside-In Customer Insights Future-Proof Your Marketing Strategy

  July 30, 2020 | Fatemeh Khatibloo, James Staten

  CMOs who want to better understand their customers, market, and competitive landscape can't afford to limit their insights to their first-party data alone. They must instead collect and base their...

• Report The Forrester Wave™: Supplier Risk And Performance Management Platforms, Q3 2020

  The 10 Providers That Matter Most And How They Stack Up

  July 28, 2020 | Duncan Jones

  In our 24-criterion evaluation of supplier risk and performance management (SRPM) providers, we identified the 10 most significant ones — Aravo Solutions, Avetta, Coupa Software, GEP, HICX...

• Report Best Practices For Container Security

  Protecting Containerized Applications Requires Technical And Organizational Steps

  July 24, 2020 | Sandy Carielli, Andras Cser

  Container adoption is increasing, and security must come along for the ride. Organizations value the scalability and agility that containers offer, but containers introduce new security challenges...

• Report The Future Of The European Job Market

  The Future Of Work Will Drive A More Dynamic European Job Market By 2030

  July 22, 2020 | Dan Bieler

  2020 is a pivotal moment for Europe, with greater economic uncertainty, rapid technology change, and a pandemic disrupting existing working environments. The European job market will become even...

• Report Tech Budget Outlooks For France, Germany, And The UK In A COVID-19 Recession

  A Best Case Of A 5% To 7% Drop In Tech Spending In 2020 And An Alternative With Declines Of 8% To 9% In 2020 And No Growth In 2021

  July 22, 2020 | Andrew Bartels, Dan Bieler, Jennifer Belissent, PhD

  Europe's major economies of France, Germany, and the UK had been struggling coming into 2020, though with some signs of improvement. The COVID-19 virus and public health policies to contain its...

• Report B2C Marketers, Use Reference Models To Accelerate Your Martech Strategy

  Reference Models Provide A Common Language To Help Optimize Martech Investments

  July 20, 2020 | Rusty Warner, Gordon Barnett

  Successfully enabling a customer-obsessed strategy is dependent on well-coordinated marketing technology (martech) investments championed by both marketing and technology executives. To succeed,...

• Report EA Professionals, Use Reference Models To Accelerate Your Martech Strategy

  Reference Models Provide A Common Language To Help Optimize Martech Investments

  July 20, 2020 | Gordon Barnett, Rusty Warner

  Successfully enabling a customer-obsessed strategy is dependent on a well-coordinated technology strategy championed by both business and technology executives. To succeed, outcome-driven...

• Report Setting The Technology Foundation For Your Enterprise Collaboration Strategy

  Tools And Technology: The Enterprise Collaboration Playbook

  July 10, 2020 | Art Schoeller

  Many organizations are making a fundamental bet on enterprise collaboration (EC) to link the various roles in the customer experience ecosystem and make worker effectiveness and engagement into a...

• Report Canadian Tech Budget Outlooks In A COVID-19 Recession

  A Best-Case Scenario Of A 6.7% Drop In Tech Spending In 2020 And An Alternate Scenario Of An 11.3% Decline With Weak 2021 Growth

  July 7, 2020 | Andrew Bartels, Cheryl McKinnon

  Canada's economy had been slowing in late 2019, putting downward pressure on its tech market coming into 2020. The COVID-19 virus and Canada's containment efforts have pushed Canada into a...

• Report Machine Makers And Users Fight For Control Of Machine Data

  Clarify Data Flows Before Investing In Machine-As-A-Service Business Models

  July 7, 2020 | Paul Miller

  Connected machines generate a wealth of data — data that's valuable to machine makers optimizing their machines and to machine users optimizing their businesses. It may also be useful to third...

• Report Adoption Profile: Hosted Private Cloud In North America, Q3 2020

  Hosted Private Cloud Providers Shift Their Focus To Hyperscaler Innovations And Managed Services

  July 6, 2020 | Bill Martorelli

  While it may seem a sideshow to an IT industry obsessed with public cloud services, hosted private cloud nevertheless holds a unique position in serving multiple scenarios and users. Hosted private...

• Report The Art And Science Of Retail eCommerce

  Executive Overview: The Retail eCommerce Playbook

  July 6, 2020 | Sucharita Kodali

  Retail eCommerce sales continue to climb, and digital business executives must check all the boxes to ensure that they're not missing either opportunities for direct online sales or ways that...

• Report The State Of Remote Work, 2020

  Flexible Work Is Now A Business Necessity

  July 6, 2020 | Andrew Hewitt

  The COVID-19 crisis is forcing many companies to reconsider their long-term strategies for flexible working. Remote working is now essential for business continuity and employee retention. Doing it...

• Report Australia Tech Market Outlook, 2020 To 2021

  The COVID-19 Recession Will Wipe Out Already Slowing Growth

  June 22, 2020 | Sam Higgins, Andrew Bartels

  In mid-2019, CIOs prepared budgets and tech vendors set marketing plans for the future — but the COVID-19 pandemic has changed everything. Forecasting has become increasingly difficult, but...

• Report Collaboration Success Hinges On Effective Change Management

  Continuous Improvement: The Enterprise Collaboration Playbook

  June 19, 2020 | Art Schoeller

  For two decades, companies have introduced new and potentially better tools to help employees collaborate, only to see tepid adoption. In the past several years, employees have begun to...

• Report The Forrester New Wave™: Connected Medical Device Security, Q2 2020

  The Eight Providers That Matter Most And How They Stack Up

  June 11, 2020 | Chris Sherman

  In Forrester's evaluation of the emerging market for medical device security solutions, we identified the eight most significant providers in the category — Armis, CyberMDX, Cynerio, Forescout,...

• Report The Banking Platform Market Remains Stagnant, Though Smaller Banks Are Turning To Fintechs

  Results From Forrester's Global Banking Platform Deals Survey 2020

  June 3, 2020 | Jost Hoppermann

  Modern banking platforms allow banks to elevate their customer experience and deliver more business value more effectively. But COVID-19 has exposed application and technology deficiencies that...

• Report Your Automation Psychology And Roadmap Just Shifted Gears

  Ease The Pain With A Skills-Based Future-Of-Work Plan

  May 29, 2020 | Craig Le Clair

  Forrester's "The Forrester Tech Tide™: Intelligent Automation, Q1 2020" highlights 19 intelligent automation (IA) technologies and advises on investment priorities. But because of COVID-19, the...

• Report Adoption Profile: Hosted Private Cloud In Europe, Q2 2020

  Local Providers Target Dedicated Infrastructure, Unique Scenarios, And Services

  May 29, 2020 | Paul Miller, Bill Martorelli

  Adoption of hosted private cloud continues to grow; it combines the expertise of a cloud service provider with the workload isolation of a private cloud. While some balk at its shortcomings...