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  • Telecommunications Services
  • AT&T

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  • For eBusiness & Channel Strategy Professionals

    Report

    Report How To Choose A Mobile Messaging Vendor

    Messaging is the tip of the spear, or the first step, for most companies in developing true one-to-one user engagement. It's a critical capability for modern businesses — but choosing the right...

  • For CIO Professionals

    Report

    Report Brief: AT&T Delivers Its Network On Demand

    AT&T's NoD Capabilities Are The Basis For A New Category Of Services Aligned With Customer Requirements
    October 28, 2015 | Dan Bieler, Christopher Mines

    Secure, stable network connectivity is a prerequisite for businesses using cloud, mobile, big data, and Internet-of-Things (IoT) solutions. To underestimate the significance of quality network...

  • For Marketing Leadership Professionals

    Report

    Report Quick Take: AT&T Buys DirecTV To Launch Its Digital Platform Ambitions

    Satellite TV Is A Key Building Block For AT&T's Ubiquitous Broadband Connectivity Future
    May 21, 2014 | Jim Nail

    AT&T is buying satellite TV provider DirecTV for $49 billion. But there is more to the deal than the classic case of maturing businesses seeking efficiency and revenue growth through consolidation....

  • For CIO Professionals

    Report

    Report Market Overview: Hosted Collaboration Services Providers

    Alternatives To Google Apps And Microsoft Office 365 Emerge
    November 22, 2013 | TJ Keitt

    Sixty-five percent of IT leaders Forrester recently surveyed said they are interested in or already using software-as-a-service (SaaS) for some portion of their collaboration technology portfolio....

  • For Customer Experience Professionals

    Report

    Report How AT&T Mobility Elevated Its Customer Experience Maturity

    October 31, 2013 | Megan Burns, Amelia Sizemore

    Many firms aspire to move beyond just repairing broken experiences to a phase we call "elevate," in which they work to prevent bad experiences from happening in the first place. AT&T's Mobility...

  • For eBusiness & Channel Strategy Professionals

    Report

    Report Mobile Messaging Vendor Overview

    Making Smart Decisions To Support Your Business Needs
    October 23, 2013 | Julie A. Ask

    This report is a mobile messaging vendor overview designed to provide a framework for narrowing the list of potential vendors that are well suited to meet the needs of your business. Rather than an...

  • For Sourcing & Vendor Management Professionals

    Report

    Report The Forrester Wave™: Managed Global MPLS Services, Q1 2013

    Customers Have A Range Of Strong Options In This Mature Service Category
    March 27, 2013 | Brownlee Thomas, Ph.D.

    In Forrester's 55-criteria evaluation of facilities-based managed global MPLS service providers, we identified and qualified 11 global network operators that offer networking services to...

  • For Infrastructure & Operations Professionals

    Report

    Report Telcos Dive Headlong Into Asia's Cloud

    Differentiation And Precise Market Segmentation Will Determine Success
    May 4, 2012 | Bryan Wang

    As the Asia Pacific cloud market develops, it is becoming extremely crowded with competitors looking to position — or reposition — for future success. Many traditional telecommunications operators...

  • For Sourcing & Vendor Management Professionals

    Report

    Report Market Overview: Mobility Services

    Fast-Growing Market Gives Buyers Lots Of Choices But Also Tradeoffs
    February 27, 2012 | Liz Herbert

    The emerging mobility services market creates choices for buyers. Leading organizations are scrambling to create mobile experiences for employees, partners, and customers — both applications and...

  • For Sourcing & Vendor Management Professionals

    Report

    Report Accelerate Your Videoconferencing Strategy With Managed Services

    November 21, 2011 | Brownlee Thomas, Ph.D., Philipp Karcher

    IT departments tasked with managing their firm's video estate face rising levels of complexity with the emergence of high-end telepresence solutions. Business stakeholders are demanding support for...