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  • Report The 4G Roaming Race Is On — Sharp Price Cuts Expected

    Vodafone Leads The Way Toward Affordable And Global Ultra-Fast Multimedia Mobility
    February 28, 2014 | Brownlee Thomas, Ph.D.

    Companies whose executives travel frequently overseas complain of high charges for international mobile roaming — in particular, data roaming. Vodafone could go a long way toward helping...

  • Report Prepare For Adaptive Mobile Networks

    Small-Cell Technologies Will Transform Both Carrier And Corporate Networks
    September 14, 2012 | Charles S. Golvin

    Mobile connections are increasingly vital to the productivity and efficiency of the businesses that CIOs support, and wireless networks are undergoing radical changes to deliver high-quality...

  • Report Product Strategists At Telcos Shouldn't Obsess About "Bit Pipe Syndrome"

    More Innovation Is Needed, But Fundamental Connectivity Remains A Valuable Service
    October 25, 2011 | Thomas Husson

    Product strategists in various industries tend to dismiss telcos' role in service innovation, focusing instead on disruptors such as Google and Apple. It is true that new entrants and over-the-top...

  • Report FaceTime Is The Second Coming Of Video Telephony — Again

    Skype And Others Will Benefit From Apple's New iPhone 4 Hardware
    July 21, 2010 | Ian Fogg

    Creating a successful strategy for consumer video telephony has eluded everyone bar Skype. Even the telecommunications industry itself has failed with this particular communications product:...

  • Report The Customer Experience Generation Gap

    Customer Experience Index Scores Across Five Generations And 12 Industries
    September 30, 2009 | Bruce D. Temkin

    Across most industries, Seniors give firms the highest marks for customer experience, and Gen Yers give them the lowest. The most significant exception is that Older Boomers give PC manufacturers...

  • Report Technographics® Survey Highlights: Canadians' Use Of Mobile Phones Beyond Calls And Texts

    September 21, 2009 | Jacqueline Anderson

    This highlight deck summarizes the key findings related to mobile from Forrester's North American Technographics Telecom And Devices Online Survey, Q3 2009 (Canada). This is the first survey...

  • Report 2009 Enterprise Mobility Spending And Adoption Trends

    August 7, 2009 | Michele Pelino

    Using data from BDS Enterprise And SMB Networks And Telecommunications Survey, North America And Europe, Q1 2009, Forrester examines enterprise mobility spending and adoption trends.

  • Report Technographics® Insight: Global Mobile Internet And Mobile Content

    July 6, 2009 | Olesia Klevchuk

    This Technographics Insight takes a look at 2009 consumer mobile adoption in North America, Europe and Asia Pacific. It examines the role of a mobile phone in communication, search and...

  • Report Customer Experience Boosts Revenue

    Modest Improvements Can Bring In $177 Million To $311 Million Per Year
    June 22, 2009 | Bruce D. Temkin

    Forrester's previous research has shown a high correlation between customer experience and three key elements of loyal behavior: willingness to buy more, reluctance to switch, and likelihood to...

  • Report The Cord-Cutter Effect In Research

    Finding Ways To Survey Hard-To-Reach Target Groups
    March 25, 2009 | Tamara Barber

    The growing number of cord-cutters in Europe and the US means that traditional landline phone surveys reach less of the population. While Europe still has a higher rate of cord-cutting, US...

  • Report Technographics® Survey Highlights: Hispanic Technographics Consumer Technology Phone Survey, Q4 2008

    January 12, 2009 | Tamara Barber

    This highlight deck summarizes the key findings from Forrester's Hispanic Technographics Consumer Technology Phone Survey, Q4 2008.

  • Report Top European Consumer Mobile Predictions For 2009

    January 9, 2009 | Pete Nuthall

    The economic recession will cast its shadow over the mobile world in 2009. The ramifications of consumers tightening their belts will become increasingly visible as the year progresses. Among the...

  • Report Cut Costs On Voice: Prepare For Wi-Fi Calling Now

    Market Overview: Firms Will Get Wi-Fi/Cellular Calling
    December 23, 2008 | Chris Silva

    As mobile device usage continues its uptick — as do its associated carrier costs — many companies are looking at dual-mode devices that can make calls over both carrier cellular and local area...

  • Report Youth Spearhead Mobile Services Adoption

    North American Youth Would Use Their Mobiles Even More If Service Improved
    December 2, 2008 | Charles S. Golvin

    Three-quarters of online youth in North America have a mobile phone today, including more than 90% of 18-year-olds. These young people rely heavily on their cell phones for a wide variety of...

  • Report Market Overview: Firms Will Get Wi-Fi/Cellular Calling

    But Adoption Will Take At Least Three Years
    November 4, 2008 | Henry Dewing, Chris Silva

    A single mobile device that allows calling over a mobile and wireless local area network (WLAN) network promises IT executives a potential way to decrease mounting mobile voice costs as minutes of...

  • Report The Economic Downturn Sets Back The European Mobile Consumer Market

    Mobile Data Growth Is On Hold As Consumers Turn To SIM-Only Deals
    October 24, 2008 | Pete Nuthall

    The economic downturn won't put a dent in the European mobile penetration rate of 84%, but mobile services providers are feeling the impact of reduced usage and spending as consumers review their...

  • Report North American Mobile Device And Application Landscape

    October 21, 2008 | Ellen Daley

    North American firms report on the different handheld operating systems that their companies support and manage, where their employees spend most of their working time, who pays for voice and data...

  • Report European Mobile Device And Application Landscape

    October 8, 2008 | Ellen Daley

    European firms report on the most popular operating systems, where most of their employees spend their working time, who pays the carrier for voice and data mobile services, and their adoption of...

  • Report Managing Global Mobility Support Is Getting Harder

    MNCs Should Consider Using Third Parties For Managed Services
    August 11, 2008 | Brownlee Thomas, Ph.D.

    Globalization is taking a firm hold on enterprises in every industry sector. Multinational corporation (MNC) IT sourcing experts are keen to obtain insights about what other large firms are doing...

  • Report A Closer Look At Customer Experience And Loyalty

    The Correlation Between Customer Experience And Loyalty For 112 Firms
    August 4, 2008 | Bruce D. Temkin

    Forrester's previous analysis of nine industries showed that good customer experience correlates highly to loyalty — especially when it comes to consumers' plans for making additional purchases....

  • Report Build Your Business's Mobile Strategy Around Device Management And Security

    Now Is The Time That IT Gets Smarter About Managing Mobility
    July 22, 2008 | Benjamin Gray

    As businesses embrace mobility, IT operations professionals are facing new challenges. But gone are the days when stodgy IT departments fight this business imperative. Most organizations today are...

  • Report Benchmark 2008: Telcos Struggle To Retain Business From Generations X And Y

    North American Consumer Technographics
    July 21, 2008 | Sally M. Cohen

    Traditional telephone companies face a daunting reality: Many consumers — especially Gen X and Gen Y — are forgoing traditional telephone landlines in favor of other voice technologies. For younger...

  • Report The Three-Legged Stool Of Wireless Service Life-Cycle Management

    Get More Value By Negotiating Better Contracts, Creating Effective Policies, And Implementing Enforcement Mechanisms
    July 16, 2008 | Lisa Pierce

    As use of domestic wireless services grows, many companies are seeking out new ways to control expenses. Emerging capabilities like usage-sensitive, corporate-liable price models for wireless voice...

  • Report Forrester TechRadar™: Enterprise Mobility Infrastructure, Q3 2008

    Infrastructure And Services Converge To Make The Workplace Place-Agnostic
    July 14, 2008 | Chris Silva

    Enterprises see mobility as a top priority and seek to provide more mobility support to employees, implement solutions that provide seamless movement between networks, and formalize mobile...

  • Report The State Of SMB Networks And Telecommunications: 2008

    Business Data Services North America And Europe
    July 9, 2008 | Ellen Daley

    This document gives highlights of an extensive data set collected across North American and European enterprises via our Enterprise And SMB Networks And Telecommunications Survey, North America And...

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