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  • Report Introducing AI-Powered, Human-Controlled Digital Decisioning Platforms

    Use DDPs To Encapsulate Decision Logic Powered By The Best Of Analytics, AI, Math, And Human Logic
    August 11, 2020 | Mike Gualtieri, Boris Evelson

    Digital decisioning platforms (DDPs) allow application development and delivery (AD&D) pros to combine the best of human decision logic with the best of AI to implement application-embedded...

  • Report Build A Maturity-Based Business Case For Insights-Driven Investments

    The Business Case Report In The Insights-Driven Business Playbook
    May 18, 2020 | Boris Evelson

    Investing in individual technologies for an insights-driven business (IDB), such as data fabric, business intelligence (BI), and analytics, demonstrates tangible business benefits and significant...

  • Report The State Of Business Architecture In 2020

    May 7, 2020 | Gordon Barnett

    Organizations that have obtained the highest levels of customer obsession have done so by adopting formal business architecture (BA) practices. Business-focused enterprise architecture (EA) pros...

  • Report Q&A: Scale AI With Automated Machine Learning

    Answers To Seven Key Questions That Unlock Enterprise Outcomes With AutoML
    March 18, 2020 | Kjell Carlsson, PhD

    There's good news for enterprises that want to transform using machine learning (ML) and AI. Automated machine learning (AutoML) helps data scientists, and everyone else, build predictive models,...

  • Report Enterprise Speed: The Key To Being Adaptive

    CIOs Can Lead Faster Action Across The Enterprise
    January 27, 2020 | John Rymer, James Staten

    CIOs and CMOs push their teams to go faster and now must help other departments embrace speed as a core value. Why? Enterprises must improve their ability to quickly adapt strategies and tactics to...

  • Report Forrester Infographic: The Insights-Driven Business Responsibility Matrix

    Maturity, Company Size, And Diversification Dictate Roles And Responsibilities
    January 7, 2020 | Boris Evelson

    Everyone's job is no one's job — which is why you need a clear responsibility and ownership matrix, especially for data and analytics roles and responsibilities within a company. The...

  • Report Put The Business Back In Your Data Management Business Case

    Business Case: The Data Management Playbook
    January 2, 2020 | Michele Goetz

    Be customer driven: It's time for enterprise architects to put the business back in the business case. Partner with business stakeholders to define where and how data will advance the business and...

  • Report Help Your C-Suite See The Value Of Agile

    December 18, 2019 | Brian Hopkins

    Agile development is a mature strategy for delivering capability in the face of constantly changing requirements and unknowns. However, misuse and overuse have corrupted its initial intent. Today,...

  • Report The Forrester Wave™: eProcurement Platforms, Q4 2019

    The 12 Providers That Matter Most And How They Stack Up
    December 10, 2019 | Duncan Jones

    In our 31-criterion evaluation of eProcurement platform providers, we identified the 12 most significant ones — Basware, Coupa, GEP, Infor, Ivalua, JAGGAER, Oracle, SAP, Synertrade, Tradeshift,...

  • Report Now Tech: eProcurement, Q4 2019

    Forrester's Overview Of 26 eProcurement Providers
    October 21, 2019 | Duncan Jones

    You can use eProcurement platforms to enable employees to buy products and services quickly and safely and increase compliance with sourcing strategies by guiding users to preferred suppliers. To...

  • Report European Tech Market Outlook For 2019 To 2020

    Continued Weak Economic Growth Holds Back The Value Of Technology
    October 9, 2019 | Andrew Bartels

    European CIOs should expect more challenging economic conditions in 2019 and especially in 2020, which will constrain tech budget growth. CIOs in the UK and Italy should brace for tech budget cuts:...

  • Report Embrace Decentralized Decision Making, But Keep Planning Holistic

    Processes: The Agile Software Leadership Playbook
    August 23, 2019 | Margo Visitacion

    For a few years now, enterprise decision makers have most often listed improving customer experience (CX), growing revenue, or reducing costs as their top priority. Changing customer demands mean...

  • Report Top Research For CIOs: Tech-Driven Innovation

    Learn How To Shift To A New Technology-Driven Innovation Paradigm
    June 26, 2019 | Pascal Matzke

    A sustainable innovation strategy has become mission-critical for firms to survive disruption and succeed in the age of the customer. The fast-changing technology landscape provides CIOs with a...

  • Report Beyond Agility — Adaptive Enterprises Hold The Winning Hand

    Adaptive Enterprises Win At Customer Obsession, Growing Three Times Their Industries' Averages
    May 7, 2019 | Brian Hopkins, Bobby Cameron

    Agile delivery and digital business no longer drive the competitive advantage they once did, making it difficult for firms to continue delivering on customer obsession. Symbiotic loops between...

  • Report Streamline Your Business App Selection By Emphasizing Outcomes Versus Features

    Selection: The Digital Operations Platforms Playbook
    February 7, 2019 | Duncan Jones

    Choosing business applications is a common task, but many application development and delivery (AD&D) leaders struggle to do it well. We see many poor decisions that result from flawed processes....

  • Report 2018 US Tech Talent Hotspots

    Tap New Metro Markets To Get The Tech Talent You Need At A Cost You Can Afford
    November 14, 2018 | Andrew Bartels, Nate Meneer

    A highly skilled, customer-obsessed tech workforce is a powerful competitive advantage in the age of the customer. But a strong labor market and the growing need for tech skills across all...

  • Report Predictions 2019: CIO

    A Year Of Rebuilding Foundations And Measured Innovation
    November 5, 2018 | Matthew Guarini, Pascal Matzke

    Technology is a key differentiator for how companies deliver superior customer and employee experiences. CIOs that can take advantage of this opportunity will strengthen their position in the...

  • Report The Forrester New Wave™: Digital Decisioning Platforms, Q4 2018

    The 11 Providers That Matter Most And How They Stack Up
    October 18, 2018 | John Rymer, Mike Gualtieri

    In Forrester's evaluation of the emerging market for digital decisioning platforms, we evaluated the 11 most significant providers in the category — Appian, AuraPortal, Decisions.com, FICO, IBM,...

  • Report How To Fail And Not Get Fired

    Lessons From 11 Leaders On How To Turn Failure Into Success
    September 27, 2018 | Martin Gill

    We've all heard the mantra: Fail fast; fail cheap. Enterprises use a growing range of techniques — design thinking, Lean Startup, and more — to emulate the test, learn, and pivot approach endemic...

  • Report Discover Disruptive Strategies With The Business Innovation Canvas

    Design Future Customer Experiences Using Emerging Technology
    September 21, 2018 | Nigel Fenwick

    To disrupt their business, CIOs and business leaders need to adopt a startup mindset. But that's easier said than done. A successful innovation strategy must be developed from the outside in....

  • Report Case Study: How Levi Strauss & Co. Used Innovation To Create New Market Leadership

    Overcome Internal Challenges To Disrupt Your Market
    September 19, 2018 | James Staten

    Levi's Commuter X Jacquard by Google is a clever example of a digital-business value innovation that gives an enterprise a new market leadership position. Bringing the Bluetooth-enabled commuter...

  • Report Digital Transformation Case Studies: How 23 Companies Redesigned Their Business

    Examine Other Industries' Innovation Methods To Inform Your Transformation Strategy
    August 27, 2018 | Martin Gill

    Business leaders in every industry are launching initiatives to digitally transform their business. The task is daunting and has no clear path to success. Explore these 23 case studies —...