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  • Prototyping & Wireframing

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  • Report TechRadar™: Modern Software Requirements Management Tools, Q2 2016

    Hybrid Development Approaches Rely On Hybrid Tool Sets
    April 20, 2016 | Amanda LeClair, Kurt Bittner

    AD&D leaders have learned that the transition to Agile is an evolution, not a revolution. Agile's allure led many firms to abandon formal requirements in favor of user stories and conversations. In...

  • Report How To Prototype Like A Pro

    Processes: The Digital Customer Experience Improvement Playbook
    February 8, 2016 | Leah Buley

    Only 13% of firms say that they regularly use prototyping and iteration in their customer experience (CX) design process, despite their wide regard as best practices. This is a miss. Prototyping...

  • Report Responsive Web Mockup And Prototyping Tools Can Help Repair The Design-Development Rift

    April 15, 2014 | Mark Grannan

    Responsive web design (RWD) projects have thrown a wrench into traditional waterfall approaches. Design and development efforts need greater synchronization because of the complexity that RWD...

  • Report Prototyping For Customer Experience

    June 13, 2013 | John Dalton, Amelia Sizemore

    Prototypes fuel ideation, provide a vehicle for gathering user feedback, and facilitate communication by exposing design assumptions. Customer experience professionals who understand the benefits...

  • Report Six Tools To Consider For Creating Prototypes

    May 13, 2011 | Vidya L. Drego

    Prototypes are attractive tools for customer experience teams because they expose design assumptions and drive ideation. They also help to communicate ideas, create consensus, and gather user...

  • Report Case Study: The Doctors Company Innovates While Rebuilding Its Core Systems

    Business Rules, Prototyping, And Agile Support Growth To No. 1 In Field
    July 2, 2009 | John R. Rymer

    The Doctors Company (TDC), the largest national insurer of physician and surgeon medical liability in the US, provides lessons on how to use business rules platforms and Lean development to raise...

  • Report Collaborate With WOM Youth

    Marketers Should Prototype Their Social Marketing
    March 10, 2008 | Mary Beth Kemp

    Young online consumers — those ages 12 to 24 — wield and embrace peer influence even more than adults when choosing what products to buy. And young word-of-mouth (WOM) consumers offer a...

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