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  • For Customer Insights Professionals

    Report

    Report Now Tech: Customer Analytics Technologies, Q1 2018

    Landscape: The Customer Analytics Playbook
    February 12, 2018 | Brandon Purcell

    You can use customer analytics technologies to increase acquisition, drive retention and loyalty, and improve the customer experience. But to access these benefits, you'll first have to select from...

  • For B2C Marketing Professionals

    Report

    Report Now Tech: Cross-Channel Campaign Management, Q1 2018

    Landscape: The Enterprise Marketing Technology Playbook
    February 9, 2018 | Rusty Warner

    You can use cross-channel campaign management (CCCM) offerings to better understand your customers, execute your brand strategy across channels, and orchestrate digital and offline customer...

  • For Application Development & Delivery Professionals

    Report

    Report The Forrester Wave™: Streaming Analytics, Q3 2017

    Use This Technology To Make Your Enterprise Applications Sense, Think, And Act In Real Time
    September 7, 2017 | Mike Gualtieri

    We live in a real-time world, and so too should enterprise applications. In our 25-criteria evaluation of streaming analytics providers, we identified the 13 most significant ones — Amazon Web...

  • For B2C Marketing Professionals

    Report

    Report The Forrester Wave™: Real-Time Interaction Management, Q2 2017

    Advanced Analytics And Cross-Channel Integration Are Fueling RTIM Adoption
    June 6, 2017 | Rusty Warner

    In our 32-criteria evaluation of real-time interaction management (RTIM) providers, we identified the 12 most significant ones — Adobe, Emarsys, FICO, IBM, IgnitionOne, Infor, Pegasystems, Pitney...

  • For Security & Risk Professionals

    Report

    Report Vendor Landscape: Anti-Money-Laundering Solutions, 2017

    Digital Innovation And Stricter Regulations Reinvigorate The AML Market
    March 29, 2017 | Andras Cser, Nick Hayes

    Due to recent global terrorist attacks; corporate corruption; and worsening illicit markets such as drugs, guns, and human trafficking; governments realize the importance of countering criminal and...

  • For B2C Marketing Professionals

    Report

    Report Vendor Landscape: Cross-Channel Campaign Management

    Choose The Right CCCM Solution To Drive Customer Obsession
    March 27, 2017 | Rusty Warner

    Forrester evaluated 15 suppliers in "The Forrester Wave™: Cross-Channel Campaign Management, Q2 2016," a good starting point for B2C marketers looking to make cross-channel campaign management...

  • For Application Development & Delivery Professionals

    Report

    Report The Forrester Wave™: Predictive Analytics And Machine Learning Solutions, Q1 2017

    Enterprises Must Possess The Power To Predict In The Age Of The Customer
    March 7, 2017 | Mike Gualtieri

    Make your data scientists more productive — and happier — with a new predictive analytics and machine learning (PAML) solution. In our 23-criteria evaluation of PAML solution vendors, we identified...

  • For Application Development & Delivery Professionals

    Report

    Report Breakout Vendors: Domain-Specific Insights Service Providers

    From CX To Risk Mitigation To Supply Chain: Context Matters

    Despite the growing interest in all things data and analytics, many firms struggle to benefit from the insights revolution. Frustrated by the challenges of providing functional teams across the...

  • For Security & Risk Professionals

    Report

    Report Vendor Landscape: Security Analytics (SA)

    The SA Ecosystem Enables Rapid Detection And Response To Cyberthreats
    November 15, 2016 | Joseph Blankenship

    Enabling their teams to quickly detect and respond to internal and external cyberthreats is critical for security leaders. Security analytics (SA) solutions promise to provide an array of...

  • For Customer Insights Professionals

    Report

    Report The Forrester Wave™: Customer Analytics Solutions, Q1 2016

    The 11 Providers That Matter Most And How They Stack Up
    March 7, 2016 | Brandon Purcell

    In our 33-criteria evaluation of customer analytics vendors, we identified the 11 most significant software providers in this category — Adobe, AgilOne, Alteryx, Angoss, FICO, IBM, Manthan, Pitney...

  • For Security & Risk Professionals

    Report

    Report The Forrester Wave™: Enterprise Fraud Management, Q1 2016

    The Seven Providers That Matter Most And How They Stack Up
    January 27, 2016 | Andras Cser

    In Forrester's 15-criteria evaluation of enterprise fraud management vendors, we identified the seven most significant providers in the category — Accertify, ACI, BAE Systems, Feedzai, Fair Isaac...

  • For Application Development & Delivery Professionals

    Report

    Report The Forrester Wave™: Big Data Predictive Analytics Solutions, Q2 2015

    Predict And Prosper With One Of These 13 Solutions
    April 1, 2015 | Mike Gualtieri, Rowan Curran

    Good news! Predictive analytics is within easy reach for all enterprises if they choose the right big data predictive analytics solution to meet their needs. In Forrester's 45-criteria evaluation,...