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  • Jeffrey S. Hammond
  • Systems Of Engagement

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  • For Application Development & Delivery Professionals

    Report

    Report Virtual Reality: The Next Frontier For Enterprise Developers

    Development Leaders Must Anticipate New Roles And Tools To Ensure VR Success

    After a false start in the 1990s, the virtual reality (VR) market will finally realize its potential over the next few years. Early adopters are already developing VR experiences, but the tools and...

  • For eBusiness & Channel Strategy Professionals

    Report

    Report Brief: Facebook's Free Beacons Will Help Buyers, Retailers, And Marketers

    Facebook Will Soon Know More About Your Customers Than You Do
    August 19, 2015 | Adam Silverman, Nate Elliott, Jeffrey S. Hammond

    On June 8, 2015, Facebook announced the launch of Place Tips, a new feature that helps people learn about and connect with the places they visit, including businesses. Powering Place Tips are...

  • For Application Development & Delivery Professionals

    Report

    Report Best Practices For Building Beacon-Enabled Apps

    Beacons Add The Power Of Proximity To Modern Applications
    February 13, 2015 | Jeffrey S. Hammond, Rowan Curran

    As the mobile mind shift swings into high gear, developers must reimagine how they design apps to interact with the physical world. Wireless sensors linked to Internet of Things (IoT) systems will...

  • For Application Development & Delivery Professionals

    Report

    Report Brief: Salesforce Pivots To Modern Applications

    Should You Follow The Lightning? The Answer Isn't Simple
    October 29, 2014 | Jeffrey S. Hammond, John R. Rymer, James Staten

    A new platform choice for customer-facing apps and a business technology (BT) agenda has emerged: Salesforce. Two years of engineering is shifting Salesforce's cloud platforms to modern component...

  • For Application Development & Delivery Professionals

    Report

    Report The Engagement Platform's Aggregation Tier

    A Closer Look At The Heart Of Modern Enterprise Architecture

    The Forrester report "Mobile Needs A Four-Tier Engagement Platform" outlined the enterprise architecture required for a successful digital strategy that serves customers via web and mobile...

  • For Application Development & Delivery Professionals

    Report

    Report Here Comes The Open Web — Embrace It

    The New Web Platform For Customer Engagement And Much More (Part 1)
    January 24, 2012 | Jeffrey S. Hammond, John R. Rymer

    The Web is moving on to a new era of openness, mobility, and digital business. The open Web is a platform built on HTTP (the fundamental web protocol), a new generation of HTML, dynamic languages,...

  • For Application Development & Delivery Professionals

    Report

    Report Embracing The Open Web: Web Technologies You Need To Engage Your Customers, And Much More

    January 24, 2012 | Jeffrey S. Hammond, John R. Rymer

    The open Web is a culture, a community — and a set of preferred technologies for Internet applications. While HTML5 is the best known of these technologies, the open Web also includes JavaScript...

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