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  • Ted Schadler
  • Architecture & Technology Strategy

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  • For Application Development & Delivery Professionals

    Report

    Report The Business Impact Of Digital Experience Technology Is Profitable Growth

    Business Case: The Digital Experience Delivery Playbook
    October 3, 2017 | Ted Schadler

    Armed with the methods in this report, application development and delivery (AD&D) professionals can help their companies link digital experience strategy to the technology road map. First, assess...

  • For Application Development & Delivery Professionals

    Report

    Report Your Digital Experience Technology Strategy Starts With A Customer Journey Map

    Strategic Plan: The Digital Experience Delivery Playbook
    September 29, 2017 | Ted Schadler

    As firms like REWE Group and Schneider Electric have learned, digital experience strategy shapes the technology you need — an investment that can take five years and cost between $20 million and...

  • For Application Development & Delivery Professionals

    Report

    Report Digital Experience Platform Trends, 2017

    Landscape: The Digital Experience Delivery Playbook
    September 21, 2017 | Mark Grannan, Ted Schadler

    Digital experience platform technology evolution has crossed a threshold in the past two years. Enterprise organizations are starting to shift to "all-in" strategies with a single vendor for their...

  • For Application Development & Delivery Professionals

    Report

    Report The Forrester Wave™: Digital Experience Platforms, Q3 2017

    Oracle Leads An Evolving Market With A Balance Of Product And Platform
    September 21, 2017 | Mark Grannan, Ted Schadler

    In our 28-criteria evaluation of digital experience platform providers, we identified the 14 most significant ones — Acquia, Adobe, BloomReach, Episerver, IBM, Liferay, Magento, OpenText, Oracle,...

  • For Application Development & Delivery Professionals

    Report

    Report Meet The Digital Architects Of Your Technology Strategy

    A new cadre of software experts we call digital architects is transforming technology architecture with open source software, cloud services, and Agile development. Application development and...

  • For eBusiness & Channel Strategy Professionals

    Report

    Report Brief: Mobile-First Demands More Than Basic Responsive Web Design

    When Mobile Moments Are Different From Desktop Tasks, Avoid One-Size-Fits-All Responsive Web Design
    June 1, 2016 | Julie A. Ask, Ted Schadler

    Treating mobile as just another digital channel is myopic. People do different things on their smartphones than on their desktops or tablets. To delight and serve customers in their mobile moments...

  • For CIO Professionals

    Report

    Report The Top Technologies For Your Business Technology Agenda, 2016

    The Top Business Technologies To Win, Serve, And Retain Customers Along Every Step Of Their Journeys
    May 10, 2016 | Ted Schadler

    Customer-obsessed firms are customer-led and insights-driven. They move fast rather than perfectly, and they are connected to serve increasingly powerful customers. CIOs wield a critical asset: the...

  • For Application Development & Delivery Professionals

    Report

    Report The Rise Of The Headless Content Management System

    Content Microservices And APIs Point Toward The Future Architecture Of Digital Experiences
    March 14, 2016 | Ted Schadler, Mark Grannan

    Compelled by the need to deliver content-rich digital interactions on mobile, Web, and everywhere, application development and delivery (AD&D) professionals supporting content management...

  • For Application Development & Delivery Professionals

    Report

    Report Make The Cloud A Foundation Of Your Digital Experience Platform Strategy

    Push Vendors And Service Providers To Describe Benefits, Not Cloud Marketing-Speak
    August 7, 2015 | Ted Schadler, Mark Grannan, Anjali Yakkundi

    The digital experience (DX) platform market has been slow to move to the cloud. Fortunately, major digital experience platform vendors like Adobe and SAP hybris are now embracing the cloud to...

  • For Application Development & Delivery Professionals

    Report

    Report Brief: Digital Experience Delivery Platforms — Early Days, Early Lessons Learned

    Vendors' Marketing Visions Are Clearer Than The Product Capabilities — Or Most Companies' Needs
    October 15, 2014 | Ted Schadler

    Vendors are buying, building, and integrating their way toward platforms designed to help companies deliver omnichannel experiences across commerce, content, and campaigns. "The Forrester Wave™:...

  • For Application Development & Delivery Professionals

    Report

    Report Brief: Box Bets Big On Content Services Platform

    Its Yellow Brick Road Will Be A Difficult Journey

    Like Dorothy, swept from the comfort of her home in Kansas, Box finds itself in an increasingly foreboding and threatening world as Dropbox, Google, and Microsoft crush the cost of file sync and...

  • For Application Development & Delivery Professionals

    Report

    Report Create Your Digital Experience Delivery Strategy

    July 2, 2014 | Ted Schadler

    Digital customer experience isn't the next big opportunity for application development and delivery (AD&D) professionals; it's here now. Business leaders responsible for marketing, sales, and...